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isPartOf:"E-marketing ; Vol. 1"
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Internet marketing
17
Online-Marketing
17
Mobile communications
6
Mobilkommunikation
6
Social Web
6
Social web
6
Marketing management
4
Marketingmanagement
4
Beziehungsmarketing
3
KMU
3
Relationship marketing
3
SME
3
Higher education institution
2
Hochschule
2
Innovation management
2
Innovationsmanagement
2
Students
2
Studierende
2
Telecommunications industry
2
Telekommunikationssektor
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2001-2010
1
Befragung
1
Bibliometrics
1
Bibliometrie
1
Computer-assisted marketing
1
Consumer behaviour
1
Customer integration
1
Deutschland
1
Digital media
1
Digitale Medien
1
Einzelhandel
1
Erfolgsfaktor
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Germany
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IT-gestütztes Marketing
1
Interview
1
Konsumentenverhalten
1
Kundenintegration
1
Online retailing
1
Online-Handel
1
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Telli Yamamoto, Gonca
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Alby, Tom
1
Brown, Mark
1
Castro Lozano, Carlos de
1
Chee, Thad
1
Chong, Dazhi
1
Constantinides, Efthymios
1
Dann, Stephen
1
Dickey, Irene J.
1
Esmaeili, Leila
1
Funk, Burkhardt
1
He, Wu
1
Jayasekera, Ranadeva
1
Lee, Dennis
1
Lewis, William F.
1
Link, Jörg
1
Low, David R.
1
López Coronado, Miguel
1
Minaei-Bidgoli, Behrouz
1
Muhlberger, Ralf
1
Mutum, Dilip
1
Nasiri, Ramin
1
Nasır, Süphan
1
Papadopoulos, Thanos
1
Pattinson, Hugh M.
1
Rasnick, Elizabeth
1
Ritter, Shannon
1
Sainz de Abajo, Beatriz
1
Schulz, Sebastian
1
Seidl, Franziska
1
Shaik, Najmuddin
1
Silberer, Günter
1
Torre Diez, Isabel de la
1
Wang, Qing
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E-marketing ; Vol. 1
Journal of business research : JBR
320
International journal of internet marketing and advertising : IJIMA
199
Journal of retailing and consumer services
182
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
International journal of advertising : the review of marketing communications
119
Journal of marketing communications
115
Journal of advertising research
114
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
114
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
SpringerLink / Bücher
97
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
Information systems research : ISR
86
International journal of hospitality management
86
International journal of electronic marketing and retailing : IJEMR
84
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Journal of promotion management : innovations in planning and applied research
78
Journal of internet commerce
77
Tourism management : research, policies, practice
76
Technological forecasting & social change : an international journal
73
Industrial marketing management : the international journal for industrial and high-tech firms
69
Electronic commerce research
68
International journal of advertising : the quarterly review of marketing communications
65
Springer eBook Collection
64
International journal of technology marketing : IJTMkt
63
Cogent business & management
61
Journal of management information systems : JMIS
60
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
59
Business horizons
57
Psychology & marketing
56
Journal of promotion management : JPM
55
Marketing intelligence & planning
55
The journal of product & brand management
55
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
54
Journal of marketing
52
Journal of travel and tourism marketing
50
International journal of business information systems : IJBIS
49
Journal of electronic commerce research : JECR
49
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
47
International journal of e-business research : an official publication of the Information Resources Management Association
46
Journal of marketing management : MM
46
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ECONIS (ZBW)
17
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1
Defining e-novation
Low, David R.
;
Pattinson, Hugh M.
-
2012
Persistent link: https://www.econbiz.de/10009573705
Saved in:
2
Analysis of the variables which determine a good e-marketing strategy : the techniques most used during times of crisis
Sainz de Abajo, Beatriz
;
Torre Diez, Isabel de la
; …
-
2012
Persistent link: https://www.econbiz.de/10009573707
Saved in:
3
An overview of digital media and advertising
Dickey, Irene J.
;
Lewis, William F.
-
2012
Persistent link: https://www.econbiz.de/10009573710
Saved in:
4
Mobile marketing practices
Telli Yamamoto, Gonca
-
2012
Persistent link: https://www.econbiz.de/10009573712
Saved in:
5
Supporting marketing practices : mobile network operators' value added services changing the way of doing business
Nasır, Süphan
-
2012
Persistent link: https://www.econbiz.de/10009573715
Saved in:
6
Mobile promotion
Telli Yamamoto, Gonca
-
2012
Persistent link: https://www.econbiz.de/10009574476
Saved in:
7
Situation approach as success factor of mobile marketing
Link, Jörg
;
Seidl, Franziska
-
2012
Persistent link: https://www.econbiz.de/10009574507
Saved in:
8
Consumer generated advertising in blogs
Mutum, Dilip
;
Wang, Qing
-
2012
Persistent link: https://www.econbiz.de/10009574522
Saved in:
9
E-novation deployment : creating new "spaces" and distribution using e-novation
Dann, Stephen
-
2012
Persistent link: https://www.econbiz.de/10009574526
Saved in:
10
Framework for mobile marketing : the Locales Framework
Lee, Dennis
;
Muhlberger, Ralf
;
Brown, Mark
-
2012
Persistent link: https://www.econbiz.de/10009574529
Saved in:
11
Applying personalized recommendation for social network marketing
Esmaeili, Leila
;
Nasiri, Ramin
;
Minaei-Bidgoli, Behrouz
-
2012
Persistent link: https://www.econbiz.de/10009574531
Saved in:
12
Social media based relationship marketing
Shaik, Najmuddin
;
Ritter, Shannon
-
2012
Persistent link: https://www.econbiz.de/10009574696
Saved in:
13
Connecting small and medium enterprises to the new consumer : the Web 2.0 as marketing tool
Constantinides, Efthymios
-
2012
Persistent link: https://www.econbiz.de/10009575250
Saved in:
14
Search engine marketing in small and medium companies : status quo and perspectives
Alby, Tom
;
Funk, Burkhardt
-
2012
Persistent link: https://www.econbiz.de/10009575357
Saved in:
15
Viral marketing via social networking sites : perceptions of students in a university environment
Jayasekera, Ranadeva
;
Papadopoulos, Thanos
-
2012
Persistent link: https://www.econbiz.de/10009575365
Saved in:
16
Using bibliometrics and text mining to explore the trends of e-marketing literature from 2001 to 2010
He, Wu
;
Chee, Thad
;
Chong, Dazhi
;
Rasnick, Elizabeth
-
2012
Persistent link: https://www.econbiz.de/10009575372
Saved in:
17
Mobile Customer Relationship Management (mCRM) : constraints and challenges
Silberer, Günter
;
Schulz, Sebastian
-
2012
Persistent link: https://www.econbiz.de/10009575378
Saved in:
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