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isPartOf:"Journal of retailing and consumer services"
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Search: subject_exact:"Store flyers"
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Consumer behaviour
7
Konsumentenverhalten
7
Store flyers
6
Einzelhandel
5
Retail trade
5
Sales promotion
4
Verkaufsförderung
4
Promotional materials
3
Werbemittel
3
Advertising
2
Advertising effects
2
Feature advertising
2
Purchase behaviour
2
Werbewirkung
2
Werbung
2
Ad skepticism
1
Advertising avoidance
1
Cluster analysis
1
Deal-proneness
1
Direct mail
1
Direct marketing
1
Direktmarketing
1
Dynamic model
1
E-Mail
1
E-mail
1
Field experiment
1
Flyer readership
1
Food retailing
1
Handelsmarke
1
Handelsmarketing
1
Intrusiveness
1
Ladengeschäft
1
Ladengestaltung
1
Lebensmitteleinzelhandel
1
Media attachment
1
Media commitment
1
Oil price
1
Olive oil
1
Olivenöl
1
Panel data
1
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English
8
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Gázquez-Abad, Juan Carlos
4
Martínez-López, Francisco J.
2
Alvarez, Antonio M.
1
Barrales-Molina, Vanesa
1
Boto-García, David
1
D'Attoma, Ida
1
Huertas-Garcia, Rubén
1
Ieva, Marco
1
Kónya, László
1
Miranda, Mario J.
1
Nordfält, Jens
1
Prediger, Maciel
1
Simon, Françoise
1
Ziliani, Cristina
1
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Journal of retailing and consumer services
European journal of marketing : EJM
6
Jahrbuch der Absatz- und Verbrauchsforschung
6
Marketing : ZFP ; journal of research and management
6
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
5
Europäische Hochschulschriften / 5
4
Journal of marketing research : JMR
4
Arbeitspapier / Institut für Marketing, Universität Mannheim
3
Interaktive Werbung : Marketingkommunikation auf dem Weg ins digitale Zeitalter
3
Journal of business economics : JBE
3
Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
3
Schriften zum Marketing
3
Arbeitspapiere zur mathematischen Wirtschaftsforschung
2
Beiträge des Instituts für Empirische Wirtschaftsforschung
2
DUV / Wirtschaftswissenschaft
2
Economics Papers from University Paris Dauphine
2
Europäische Hochschulschriften
2
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
2
Info: die Zeitschriften des Axel-Springer-Verlages
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of marketing
2
Journal of retailing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
2
Materialien zum Produkt-Marketing
2
Qualitative Marktforschung : Konzepte - Methoden - Analysen
2
Schriftenreihe Angewandte Betriebswirtschaft
2
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
2
Southern economic journal
2
SpringerLink / Bücher
2
The effects of communication on consumers : special issue
2
Wissen schaf(f)t Werbung : [in Gedenken an Marianne Hammerl]
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
"Issues in development" seminar series
1
A Winterthur book
1
Advances in distribution logistics
1
Agricultural and resource economics review : ARER
1
Arbeitsbericht / Institut für Wirtschaftswissenschaften, Rheinisch-Westfälische Technische Hochschule Aachen
1
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ECONIS (ZBW)
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1
I read, therefore I buy? : analyzing the impact of flyer distribution and readership on purchase behaviour
Ieva, Marco
;
Ziliani, Cristina
;
Gázquez-Abad, Juan Carlos
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209462
Saved in:
2
Modelling the effect of store flyers on supermarket sales : an application to olive oil demand
Boto-García, David
;
Alvarez, Antonio M.
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012238363
Saved in:
3
Store flyer design and the intentions to visit the store and buy : the moderating role of perceived variety and perceived store image
Prediger, Maciel
;
Huertas-Garcia, Rubén
; …
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 202-211
Persistent link: https://www.econbiz.de/10012115120
Saved in:
4
Understanding the impact of store flyers on purchase behaviour : an empirical analysis in the context of Spanish households
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 263-273
Persistent link: https://www.econbiz.de/10011434176
Saved in:
5
Consumer adoption of no junk mail stickers : an extended planned behavior model assessing the respective role of store flyer attachment and perceived intrusiveness
Simon, Françoise
- In:
Journal of retailing and consumer services
29
(
2016
),
pp. 12-21
Persistent link: https://www.econbiz.de/10011442341
Saved in:
6
Profiling the flyer-prone consumer
Gázquez-Abad, Juan Carlos
;
Martínez-López, Francisco J.
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 966-975
Persistent link: https://www.econbiz.de/10010437702
Saved in:
7
Improving the attention-capturing ability of special displays with the combination effect and the design effect
Nordfält, Jens
- In:
Journal of retailing and consumer services
18
(
2011
)
3
,
pp. 169-173
Persistent link: https://www.econbiz.de/10009158893
Saved in:
8
Directing store flyers to the appropriate audience
Miranda, Mario J.
;
Kónya, László
- In:
Journal of retailing and consumer services
14
(
2007
)
3
,
pp. 175-181
Persistent link: https://www.econbiz.de/10003458643
Saved in:
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