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~isPartOf:"Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing"
~isPartOf:"Sport, Business and Management : an international journal ; SBM"
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Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
Sport, Business and Management : an international journal ; SBM
Journal of sports economics
115
European Sport management quarterly : ESMQ
104
Journal of sport management : the official journal of the North American Society of Sport Management
97
International journal of sport management and marketing : IJSMM
89
Sport marketing quarterly : preferred journal of the Sport Marketing Association
74
Sport management review
73
International journal of sport finance
59
International journal of sports marketing & sponsorship
58
Tourism management : research, policies, practice
44
Applied economics
27
Journal of business research : JBR
23
International journal of event and festival management
22
Tourism economics : the business and finance of tourism and recreation
16
Journal of travel and tourism marketing
15
Applied economics letters
14
Tourism management perspectives : TMP
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
European journal of operational research : EJOR
11
Journal of advertising research
10
Journal of promotion management : JPM
10
Sports event management : the Caribbean experience
10
International journal of forecasting
9
European journal of marketing : EJM
8
African journal of business and economic research : AJBER
7
Asian economic policy review : AEPR
7
International journal of advertising : the quarterly review of marketing communications
7
Journal of hospitality marketing & management
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Strategies in sports marketing : technologies and emerging trends
7
Tourism analysis : an interdisciplinary tourism & hospitality journal
7
Asia Pacific journal of marketing and logistics
6
Journal of destination marketing & management
6
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
6
Economics letters
5
Effects, role and significance
5
Journal of advertising : official publication of the American Academy of Advertising
5
Journal of vacation marketing : an international journal
5
Mega-Event und Stadtentwicklung im globalen Süden : die Fußballweltmeisterschaft 2010 und ihre Impulse für Südafrika
5
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1
Sponsorship, Covid-19 and mega sport events : the case of UEFA Euro 2020
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
Sport, Business and Management : an international …
14
(
2024
)
2
,
pp. 211-235
Persistent link: https://www.econbiz.de/10014524820
Saved in:
2
Millennial football fan participation : the influence of football video games on play and engagement
Butcher, Luke
;
Bryant, Mark
- In:
Sport, Business and Management : an international …
14
(
2024
)
3
,
pp. 443-463
Persistent link: https://www.econbiz.de/10014524873
Saved in:
3
Leveraging strategies of recurring non-mega sporting events for host community development : a multiple-case study approach
Oshimi, Daichi
;
Yamaguchi, Shiro
- In:
Sport, Business and Management : an international …
13
(
2023
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10014317610
Saved in:
4
National Olympic Committee sponsorship in small states : a case study with a focus on the Caribbean region
Kim, Jeeyoon
;
Delia, Elizabeth
;
Walsh, Patrick
- In:
Sport, Business and Management : an international …
13
(
2023
)
1
,
pp. 57-73
Persistent link: https://www.econbiz.de/10014317612
Saved in:
5
COVID-19, sustainability and Olympic Games : which lessons can we learn from Tokyo 2020?
Russo, Eduardo
;
Figueira, Ariane Roder
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
1
,
pp. 93-117
Persistent link: https://www.econbiz.de/10014317616
Saved in:
6
The impact of special events and fan-player bonding on identified fan consumption : a study of professional soccer in the USA
Gutierrez, Diego
;
Zboja, James J.
;
Briggs, Kristie
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
2
,
pp. 141-160
Persistent link: https://www.econbiz.de/10014317618
Saved in:
7
Examining racial discrimination in fantasy team selection : the case of Czech soccer fans
Kotrba, Vojtech
;
Dwyer, Brendan
- In:
Sport, Business and Management : an international …
13
(
2023
)
2
,
pp. 248-267
Persistent link: https://www.econbiz.de/10014317626
Saved in:
8
Attrition in entry-level ticket sales positions : a survival analysis
Pierce, David Allen
;
Wanless, Elizabeth
;
Popp, Nels
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
3
,
pp. 289-305
Persistent link: https://www.econbiz.de/10014317827
Saved in:
9
Does time matter? : How major league baseball secondary market sellers make ticket pricing decisions
Lee, Yohan
;
Morse, Alan
;
Hyun, Moonsup
;
Shapiro, Stephen L.
- In:
Sport, Business and Management : an international …
13
(
2023
)
3
,
pp. 397-415
Persistent link: https://www.econbiz.de/10014317851
Saved in:
10
Global multi-sport events : content strategy for driving fan engagement on Twitter
Shabbirhusain RV
;
Annamalai, Balamurugan
; …
- In:
Sport, Business and Management : an international …
13
(
2023
)
4
,
pp. 450-469
Persistent link: https://www.econbiz.de/10014317874
Saved in:
11
Determinants of ticket prices in the secondary ticket market and the effects of COVID-19 : empirical evidence from NBA ticket price data analytics
Hyun, Moonsup
;
Soebbing, Brian P.
- In:
Sport, Business and Management : an international …
13
(
2023
)
4
,
pp. 489-505
Persistent link: https://www.econbiz.de/10014317878
Saved in:
12
Testing the relationships among event personality, event image and runners' loyalty : a study of an international running event
Lianopoulos, Yannis
;
Theodorakis, Nicholas D.
; …
- In:
Sport, Business and Management : an international …
12
(
2022
)
2
,
pp. 189-207
Persistent link: https://www.econbiz.de/10013274354
Saved in:
13
Environmental management of sport events : a focus on European professional football
Daddi, Tiberio
;
Rizzi, Francesco
;
Pretner, Gaia
; …
- In:
Sport, Business and Management : an international …
12
(
2022
)
2
,
pp. 208-232
Persistent link: https://www.econbiz.de/10013274355
Saved in:
14
Does sport media raise her name? : examining intersectional representation in media narratives
Isard, Risa F.
;
Melton, E. Nicole
- In:
Sport, Business and Management : an international …
12
(
2022
)
3
,
pp. 305-322
Persistent link: https://www.econbiz.de/10013274378
Saved in:
15
Sport event innovation : a preliminary conceptualization and directions for future research
Hoff, Kristina J.
;
Leopkey, Becca
;
Ellis, Dana
- In:
Sport, Business and Management : an international …
12
(
2022
)
5
,
pp. 618-638
Persistent link: https://www.econbiz.de/10014317600
Saved in:
16
Why are major sports events trapped in the winner's curse? : a case study of the 2017 World Road Cycling Championship
Solberg, Harry Arne
;
Becker, Denis Mike
;
Denstadli, Jon …
- In:
Sport, Business and Management : an international …
12
(
2022
)
4
,
pp. 403-420
Persistent link: https://www.econbiz.de/10013349529
Saved in:
17
The impact of environmental barriers on attendance of outdoor and indoor professional sports : the case of the South Korean soccer, baseball and basketball leagues
Lee, Seomgyun
;
Oh, Taeyeon
;
Lim, Choong Hoon
- In:
Sport, Business and Management : an international …
12
(
2022
)
4
,
pp. 496-516
Persistent link: https://www.econbiz.de/10013349534
Saved in:
18
Sports marketing in Africa
Knott, Brendon
;
Swart, Kamilla
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 565-585)
.
2011
Persistent link: https://www.econbiz.de/10008738182
Saved in:
19
Sportmarketing in Westeuropa
Bühler, André W.
;
Nufer, Gerd
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 429-455)
.
2011
Persistent link: https://www.econbiz.de/10008738187
Saved in:
20
Hospitality Marketing im Sport
Digel, Helmut
;
Fahrner, Marcel
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 323-347)
.
2011
Persistent link: https://www.econbiz.de/10008738191
Saved in:
21
Ambush Marketing im Sport
Nufer, Gerd
;
Bühler, André W.
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 203-231)
.
2011
Persistent link: https://www.econbiz.de/10008738195
Saved in:
22
Event-Marketing im Sport
Nufer, Gerd
;
Bühler, André W.
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 175-202)
.
2011
Persistent link: https://www.econbiz.de/10008738196
Saved in:
23
Sponsoring im Sport
Nufer, Gerd
;
Bühler, André W.
- In:
Marketing im Sport : Grundlagen, Trends und …
,
(pp. 143-173)
.
2011
Persistent link: https://www.econbiz.de/10008738197
Saved in:
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