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Virtual reality
13
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4
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Business horizons
Journal of business research : JBR
53
Journal of retailing and consumer services
44
Psychology & marketing
26
International journal of networking and virtual organisations : IJNVO
24
Tourism management : research, policies, practice
24
Technological forecasting & social change : an international journal
23
Virtual environments for corporate education : employee learning and solutions
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of product development : IJPD
16
International journal of production research
16
Synthetic worlds : emerging technologies in education and economics
15
Virtual worlds and e-commerce : technologies and applications for building customer relationships
15
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Management information systems : mis quarterly
14
Managerial challenges and social impacts of virtual and augmented reality
14
Commercial transactions in the virtual world : issues and opportunities
13
Springer eBook Collection
13
SpringerLink / Bücher
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
Premier reference source
12
International journal of retail and distribution management
11
Journal of management information systems : JMIS
11
Journal of marketing management : MM
11
Virtuelle Unternehmen
11
Advances in developing human resources : ADHR
10
Skill training in multimodal virtual environments
10
International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of promotion management : innovations in planning and applied research
9
Electronic commerce research
8
Information systems research : ISR
8
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Marketing intelligence & planning
8
Produktions- und Logistikmanagement in virtuellen Unternehmen und Unternehmensnetzwerken
8
Augmented reality and virtual reality : the power of AR and VR for business
7
CESifo working papers
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Cogent business & management
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ECONIS (ZBW)
13
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1
Business meetings in a postpandemic world : when and how to meet virtually
Standaert, Willem
;
Muylle, Steve
;
Basu, Amit
- In:
Business horizons
65
(
2022
)
3
,
pp. 267-275
Persistent link: https://www.econbiz.de/10013207701
Saved in:
2
Hands-off? : lessons from high-touch professionals about going virtual
Ferguson, Sarah Lord
;
Smith, Claudia
;
Kietzmann, Jan
- In:
Business horizons
65
(
2022
)
3
,
pp. 303-313
Persistent link: https://www.econbiz.de/10013207704
Saved in:
3
False idols : unpacking the opportunities and challenges of falsity in the context of virtual influencers
Sands, Sean
;
Ferraro, Carla
;
Demsar, Vlad
;
Chandler, Garreth
- In:
Business horizons
65
(
2022
)
6
,
pp. 777-788
Persistent link: https://www.econbiz.de/10013438550
Saved in:
4
Strategies for the successful implementation of augmented reality
Berman, Barry
;
Pollack, Debra
- In:
Business horizons
64
(
2021
)
5
,
pp. 621-630
Persistent link: https://www.econbiz.de/10012990354
Saved in:
5
Balancing risk with virtual private networking during a pandemic
Korty, Andrew
;
Calarco, Daniel
;
Spencer, Mark
- In:
Business horizons
64
(
2021
)
6
,
pp. 757-761
Persistent link: https://www.econbiz.de/10013207687
Saved in:
6
The COVID-19 Virtual Idea Blitz : marshaling social entrepreneurship to rapidly respond to urgent grand challenges
Bacq, Sophie
;
Geoghegan, Will
;
Josefy, Matthew
; …
- In:
Business horizons
63
(
2020
)
6
,
pp. 705-723
Persistent link: https://www.econbiz.de/10012388251
Saved in:
7
The virtual reality value chain
Regt, Anouk de
;
Barnes, Stuart J.
;
Planger, Kirk
- In:
Business horizons
63
(
2020
)
6
,
pp. 737-748
Persistent link: https://www.econbiz.de/10012388323
Saved in:
8
Flatlined : combatting the death of retail stores
Berman, Barry
- In:
Business horizons
62
(
2019
)
1
,
pp. 75-82
Persistent link: https://www.econbiz.de/10011995667
Saved in:
9
Go boldly! : explore augmented reality (AR), virtual reality (VR), and mixed reality (MR) for business
Farshid, Mana
;
Paschen, Jeannette
;
Eriksson, Theresa
; …
- In:
Business horizons
61
(
2018
)
5
,
pp. 657-663
Persistent link: https://www.econbiz.de/10011922179
Saved in:
10
Solving the crisis of immediacy : how digital technology can transform the customer experience
Parise, Salvatore
;
Guinan, Patricia J.
;
Kafka, Ron
- In:
Business horizons
59
(
2016
)
4
,
pp. 411-420
Persistent link: https://www.econbiz.de/10011514824
Saved in:
11
Augmented reality : designing immersive experiences that maximize consumer engagement
Scholz, Joachim
;
Smith, Andrew N.
- In:
Business horizons
59
(
2016
)
2
,
pp. 149-161
Persistent link: https://www.econbiz.de/10011451873
Saved in:
12
Users of the world, unite! : the challenges and opportunities of social media
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
53
(
2010
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10003953180
Saved in:
13
The fairyland of Second Life : virtual social worlds and how to use them
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
52
(
2009
)
6
,
pp. 563-572
Persistent link: https://www.econbiz.de/10003905835
Saved in:
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