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~language:"eng"
~type_genre:"Article in journal"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Beziehungsmarketing"
~person:"Eggert, Andreas"
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Beziehungsmarketing
Customer value
8
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Betriebliche Wertschöpfung
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Eggert, Andreas
Naudé, Peter
8
Terho, Harri
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La Rocca, Antonella
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Agnihotri, Raj
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Snehota, Ivan
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Casidy, Riza
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Frow, Pennie
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Ruyter, Ko de
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Sharma, Arun
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Wang, Danny T.
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Biggemann, Sergio
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Chaker, Nawar N.
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Gu, Flora Fang
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of marketing
2
Journal of service research : JSR
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Journal of Inter-Organizational Relationships
1
Journal of marketing theory and practice
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Journal of service research
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The journal of business & industrial marketing
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The journal of supply chain management : a global review of purchasing and supply
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ECONIS (ZBW)
6
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1
Understanding and managing customer value propositions : introduction to the special issue
Eggert, Andreas
;
Frow, Pennie
;
Payne, Adrian
; …
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 242-243
Persistent link: https://www.econbiz.de/10012285180
Saved in:
2
Customer value propositions : Value co-creation
Sheth, Jagdish N.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 312-315
Persistent link: https://www.econbiz.de/10012285190
Saved in:
3
The dynamics of customer value propositions : an outside-in perspective
Day, George S.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 316-319
Persistent link: https://www.econbiz.de/10012285220
Saved in:
4
Conceptualizing and communicating value in business markets : from value in exchange to value in use
Eggert, Andreas
;
Ulaga, Wolfgang
;
Frow, Pennie
;
Payne, …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 80-90
Persistent link: https://www.econbiz.de/10011822306
Saved in:
5
How sales strategy translates into performance : the role of salesperson customer orientation and value-based selling
Terho, Harri
;
Eggert, Andreas
;
Haas, Alexander
;
Ulaga, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 12-21
Persistent link: https://www.econbiz.de/10010530587
Saved in:
6
"It's almost like taking the sales out of selling" : towards a conceptualization of value-based selling in business markets
Terho, Harri
;
Haas, Alexander
;
Eggert, Andreas
;
Ulaga, …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 174-185
Persistent link: https://www.econbiz.de/10009513191
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