//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~type_genre:"Article in journal"
~isPartOf:"Journal of business research : JBR"
~person:"Dennis, Charles"
~person:"Richard, Marie-Odile"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
17
Konsumentenverhalten
17
Brand management
8
Internet marketing
8
Markenführung
8
Online-Marketing
8
Website
6
Advertising effects
5
Brand image
5
Markenimage
5
Online retailing
5
Online-Handel
5
Werbewirkung
5
Canada
4
China
4
Confidence
4
Corporate reputation
4
Emotion
4
Firmenimage
4
Kanada
4
Vertrauen
4
Advertising
3
Brand
3
Markenartikel
3
Purchase intentions
3
Satisfaction
3
Social Web
3
Social web
3
Werbung
3
Beziehungsmarketing
2
Cultural identity
2
Culture
2
Customer integration
2
Einzelhandel
2
Emotions
2
Ethnic group
2
Ethnische Gruppe
2
France
2
Frankreich
2
Innovation adoption
2
more ...
less ...
Online availability
All
Undetermined
21
Type of publication
All
Article
30
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
30
Language
All
English
Author
All
Dennis, Charles
Richard, Marie-Odile
Laroche, Michel
41
Huarng, Kun-Huang
38
Ko, Eunju
35
Parida, Vinit
34
Oghazi, Pejvak
33
Pereira, Vijay
31
Sharma, Piyush
29
Wincent, Joakim
27
Kraus, Sascha
26
Vrontis, Demetris
26
Woodside, Arch G.
26
Chebat, Jean-Charles
25
Dwivedi, Yogesh Kumar
24
Foroudi, Pantea
23
Paul, Justin
22
Dhir, Amandeep
20
Gustafsson, Anders
20
Valette-Florence, Pierre
20
Babin, Barry J.
19
Bartikowski, Boris
19
Diamantopoulos, Adamantios
19
Gupta, Suraksha
19
Kumar, Satish
19
Melewar, T. C.
19
Bouncken, Ricarda B.
18
Malik, Ashish
18
Yu, Tiffany Hui-Kuang
18
Adomako, Samuel
17
Cleveland, Mark
17
Johnston, Wesley J.
17
Kim, Kyung Hoon
17
Patel, Pankaj
17
Walsh, Gianfranco
17
Yang, Zhiyong
17
Donthu, Naveen
16
Hultman, Magnus
16
Krishen, Anjala S.
16
Lim, Weng Marc
16
Ribeiro Soriano, Domingo
16
more ...
less ...
Published in...
All
Journal of business research : JBR
Journal of retailing and consumer services
11
Journal of marketing management : MM
5
British journal of management
3
Technological forecasting & social change : an international journal
3
The international journal of business science & applied management : IJBSAM
3
European journal of marketing : EJM
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of consumer studies
2
Journal of advertising research
2
Journal of consumer behaviour : an international research review
2
Journal of customer behaviour
2
Journal of international marketing
2
Qualitative market research : an international journal
2
The journal of consumer marketing
2
The marketing review
2
Corporate reputation review
1
Corporate reputation review : an international journal
1
European business review
1
European retail research
1
International journal of business information systems : IJBIS
1
International journal of hospitality management
1
International journal of retail & distribution management
1
International studies of management and organization
1
Journal of Islamic marketing : JIMA
1
Journal of small business and enterprise development
1
Journal of the Academy of Marketing Science
1
Psychology & marketing
1
The international review of retail, distribution and consumer research
1
The journal of services marketing
1
Tourism management perspectives : TMP
1
more ...
less ...
Source
All
ECONIS (ZBW)
30
Showing
1
-
10
of
30
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Fit or misfit of culture in marketing communication? : development of the culture-ladenness fit index
Bartikowski, Boris
;
Richard, Marie-Odile
;
Gierl, Heribert
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014383210
Saved in:
2
Technology within cultures : segmenting the wired consumers in Canada, France, and the USA
Petrescu, Maria
;
Namin, Aidin
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014304139
Saved in:
3
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
4
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
5
Competing during a pandemic? : retailers’ ups and downs during the COVID-19 outbreak
Pantano, Eleonora
;
Pizzi, Gabriele
;
Scarpi, Daniele
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 209-213
Persistent link: https://www.econbiz.de/10012257570
Saved in:
6
Place/nation branding and marketing : rethinking synergies and relations
Foroudi, Pantea
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 595-596
Persistent link: https://www.econbiz.de/10012257660
Saved in:
7
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
8
Brand co-creation through social commerce information sharing : the role of social media
Tajvidi, Mina
;
Richard, Marie-Odile
;
Wang, Yichuan
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 476-486
Persistent link: https://www.econbiz.de/10012417369
Saved in:
9
Technology, brand and people : branding, identity, image and reputation in the emerging technology-mediated world
Pantano, Eleonora
;
Dennis, Charles
;
Melewar, T. C.
- In:
Journal of business research : JBR
119
(
2020
),
pp. 410-411
Persistent link: https://www.econbiz.de/10012417005
Saved in:
10
A content analysis of fear appeal advertising in Canada, China, and France
Bartikowski, Boris
;
Laroche, Michel
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
103
(
2019
),
pp. 232-239
Persistent link: https://www.econbiz.de/10012104211
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->