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1
Disentangling the impact of temperature on consumers' attitudes toward nostalgic advertising
Yang, Qiang
;
Lin, Yanqing
;
Li, Hongxiu
;
Huo, Jiale
- In:
International journal of consumer studies
47
(
2023
)
1
,
pp. 136-154
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014246604
Saved in:
2
Temperature and
emotions
: effects of physical temperature on responses to emotional advertising
Bruno, Pascal
;
Melnyk, Valentyna
;
Völckner, Franziska
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 302-320
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011672003
Saved in:
3
The effects of temperature cues on charitable donation
Rai, Dipankar
;
Lin, Chien-Wei Wilson
;
Yang, Chun-Ming
- In:
The journal of consumer marketing
34
(
2017
)
1
,
pp. 20-28
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011616103
Saved in:
4
The warmth of our regrets : managing regret through physiological regulation and consumption
Rotman, Jeff D.
;
Lee, Seung Hwan Mark
;
Perkins, Andrew W.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
2
,
pp. 160-170
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011707319
Saved in:
5
Ambient temperature in online service environments
Orth, Ulrich R.
;
Spielmann, Nathalie
;
Meyer, Caroline
- In:
Journal of service research
26
(
2023
)
2
,
pp. 155-172
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014246202
Saved in:
6
The weight of the saddened soul : the bidirectionality between physical heaviness and sadness and its implications for sensory marketing
Hung, Yu-Chen
;
Zheng, Xue
;
Carlson, Jamie
;
Giurge, Laura M.
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 917-941
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011753486
Saved in:
7
Computer interfaces and the "direct-touch" effect : can iPads increase the choice of hedonic food?
Shen, Hao
;
Zhang, Meng
;
Krishna, Aradhna
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 745-758
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011650387
Saved in:
8
Lighting up the dark : how the scarcity of childhood resources leads to preferences for bright stimuli
Wang, Wangshuai
;
Yi, Yanxi
;
Li, Jie
;
Sun, Gong
;
Zhang, Mo
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1155-1164
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013194385
Saved in:
9
Weather
-induced moods and stock-return autocorrelation
Khanthavit, Anya
- In:
Zagreb international review of economics & business
23
(
2020
)
1
,
pp. 19-33
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012600006
Saved in:
10
Going against the flow : the effects of dynamic sensorimotor experiences on consumer choice
Kwon, Mina
;
Adaval, Rashmi
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
6
,
pp. 1358-1378
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011844213
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