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Market orientation, distributor relationship, and return on assets : optimizing distribution performance for industrial firms
Guo, Chiquan; Wang, Yong Jian - In: Asia Pacific journal of marketing and logistics 28 (2016) 1, pp. 107-123
Persistent link: https://www.econbiz.de/10011529305
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Evaluating specific service quality aspects which impact on customers' behavioural loyalty in high-tech internet services
Thaichon, Paramaporn; Jebarajakirthy, Charles - In: Asia Pacific journal of marketing and logistics 28 (2016) 1, pp. 141-159
Persistent link: https://www.econbiz.de/10011529483
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A fresh look at the role of switching cost in influencing customer loyalty : empirical investigation using structural equation modelling analysis
Ram, Jiwat; Wu, Ming-Lu - In: Asia Pacific journal of marketing and logistics 28 (2016) 4, pp. 616-633
Persistent link: https://www.econbiz.de/10011622557
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The evolution of fan kingdom : the rising, expansion, and challenges of human brands
Huang, Stephen Chi-Tsun; Juang, Tsui-Ju - In: Asia Pacific journal of marketing and logistics 28 (2016) 4, pp. 683-708
Persistent link: https://www.econbiz.de/10011622750
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The impact of country-of-origin image on brand loyalty : evidence from Iran
Esmaeilpour, Fariba; Abdolvand, Mohammad Ali - In: Asia Pacific journal of marketing and logistics 28 (2016) 4, pp. 709-723
Persistent link: https://www.econbiz.de/10011622765
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The influence of perceived social media marketing activities on brand loyalty : the mediation effect of brand and value consciousness
Ismail, Ahmed Rageh - In: Asia Pacific journal of marketing and logistics 29 (2017) 1, pp. 129-144
Persistent link: https://www.econbiz.de/10011613320
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The effects of service quality on internet service provider customers' behaviour : a mixed methods study
Quach, Sara; Jebarajakirthy, Charles; Thaichon, Park - In: Asia Pacific journal of marketing and logistics 28 (2016) 3, pp. 435-463
Persistent link: https://www.econbiz.de/10011583360
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The effects of corporate brand symbolism on consumer satisfaction and loyalty : evidence from Australia
Anisimova, Tatiana - In: Asia Pacific journal of marketing and logistics 28 (2016) 3, pp. 481-498
Persistent link: https://www.econbiz.de/10011583382
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Channel relationships from the perspectives of manufacturers and their connecting distributors in Indonesia
I Made Sukresna; Hamilton, John R.; Tee, Singwhat - In: Asia Pacific journal of marketing and logistics 28 (2016) 3, pp. 525-546
Persistent link: https://www.econbiz.de/10011585252
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Small retailer's new product acceptance in emerging market : a grounded theory approach
Shaikh, Ateeque; Gandhi, Aradhana - In: Asia Pacific journal of marketing and logistics 28 (2016) 3, pp. 547-564
Persistent link: https://www.econbiz.de/10011585253