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The deeper, the better? : effect of online brand community activity on customer purchase frequency
Wu, Ji; Huang, Liqiang; Zhao, Jianliang Leon; Hua, … - In: Information & management : the internat. journal of … 52 (2015) 7, pp. 813-823
Persistent link: https://www.econbiz.de/10011416354
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Creative participation : collective sentiment in online co-creation communities
Lee, Hsin-Hsuan Meg; Dolen, Willemijn M. van - In: Information & management : the internat. journal of … 52 (2015) 8, pp. 951-964
Persistent link: https://www.econbiz.de/10011416910
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A social endorsing mechanism for target advertisement diffusion
Lin, Lien-Fa; Li, Yung-Ming; Wu, Wen-Hsiang - In: Information & management : the internat. journal of … 52 (2015) 8, pp. 982-997
Persistent link: https://www.econbiz.de/10011416917
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Can music improve e-behavioral intentions by enhancing consumers' immersion and experience?
Cuny, Caroline; Fornerino, Marianela; Helme-Guizon, Agnès - In: Information & management : the internat. journal of … 52 (2015) 8, pp. 1025-1034
Persistent link: https://www.econbiz.de/10011416924
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Reciprocity norms and information-sharing behavior in online consumption communities : an empirical investigation of antecedents and moderators
Pai, Peiyu; Tsai, Hsien-Tung - In: Information & management : the internat. journal of … 53 (2016) 1, pp. 38-52
Persistent link: https://www.econbiz.de/10011482987
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Product engagement and identity signaling : the role of likes in social commerce for fashion products
Xu, Pei; Liu, De - In: Information & management : the internat. journal of … 56 (2019) 2, pp. 143-154
Persistent link: https://www.econbiz.de/10011997614
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With a little help from my friends : cultivating serendipity in online shopping environments
Grange, Camille; Benbasat, Izak; Burton-Jones, Andrew - In: Information & management : the internat. journal of … 56 (2019) 2, pp. 225-235
Persistent link: https://www.econbiz.de/10011997630
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The cultural impact on social commerce : a sentiment analysis on Yelp ethnic restaurant reviews
Nakayama, Makoto; Wan, Yun - In: Information & management : the internat. journal of … 56 (2019) 2, pp. 271-279
Persistent link: https://www.econbiz.de/10011997636
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How do product recommendations affect impulse buying? : an empirical study on WeChat social commerce
Chen, Yanhong; Lu, Yaobin; Wang, Bin; Pan, Zhao - In: Information & management : the internat. journal of … 56 (2019) 2, pp. 236-248
Persistent link: https://www.econbiz.de/10011997663
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Understanding the role of technology attractiveness in promoting social commerce engagement : moderating effect of personal interest
Shen, Xiao-Liang; Li, Yang-Jun; Sun, Yongqiang; Chen, … - In: Information & management : the internat. journal of … 56 (2019) 2, pp. 294-305
Persistent link: https://www.econbiz.de/10011997664