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A review and analysis of literature on netnography research
Bartl, Michael; Kannan, Vijai Kumar; Stockinger, Hanna - In: International journal of technology marketing : IJTMkt 11 (2016) 2, pp. 165-196
Persistent link: https://www.econbiz.de/10011542615
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Incentives in new product development projects and the role of target costing
Mihm, Jürgen - In: Management science : journal of the Institute for … 56 (2010) 8, pp. 1324-1344
Persistent link: https://www.econbiz.de/10008653704
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Knowledge sourcing from customers in new financial service development
De Smet, Dieter; Mention, Anne-Laure; Torkkeli, Marko - In: International journal of technology marketing : IJTMkt 11 (2016) 2, pp. 197-217
Persistent link: https://www.econbiz.de/10011542628
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The relationship between innovation and internationalisation in a turbulent environment
Podmetina, Daria; Volchek, Daria; Smirnova, Maria - In: International journal of technology marketing : IJTMkt 10 (2015) 3, pp. 326-341
Persistent link: https://www.econbiz.de/10011478431
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How to bring innovation into a conservative market?
Sedysheva, Maritana - In: International journal of technology marketing : IJTMkt 11 (2016) 1, pp. 39-54
Persistent link: https://www.econbiz.de/10011478620
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Technology versus product innovations : are they like apples and oranges ? ; a comparative study on commercialisation
Simula, Henri; Valiauga, Povilas; Lehtimäki, Tuula - In: International journal of technology marketing : IJTMkt 10 (2015) 1, pp. 25-46
Persistent link: https://www.econbiz.de/10011309221
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External technology commercialisation and markets for technology in Russian manufacturing industry
Torvinen, Pekka; Väätänen, Juha - In: International journal of technology marketing : IJTMkt 10 (2015) 1, pp. 4-24
Persistent link: https://www.econbiz.de/10011309222
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Patent citations : an analysis of quality differences and citing practices in hybrid corn
Moser, Petra; Ohmstedt, Joerg; Rhode, Paul W. - In: Management science : journal of the Institute for … 64 (2018) 4, pp. 1926-1940
Persistent link: https://www.econbiz.de/10011855761
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Ideation-execution transition in product development : an experimental analysis
Kagan, Evgeny; Leider, Stephen; Lovejoy, William S. - In: Management science : journal of the Institute for … 64 (2018) 5, pp. 2238-2262
Persistent link: https://www.econbiz.de/10011874069
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Communication does matter : a literature review approach on integration in the NPD process
Fotiadis, Thomas - In: International journal of technology marketing : IJTMkt 12 (2017) 4, pp. 312-339
Persistent link: https://www.econbiz.de/10011862028