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Retrospective: compatibility management : customer-to-customer relationships in service environments
Martin, Charles L. - In: The journal of services marketing 30 (2016) 1, pp. 11-15
Persistent link: https://www.econbiz.de/10011445595
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Turning inside out : perceived internal branding in customer-firm relationship building
Kang, Doo Syen - In: The journal of services marketing 30 (2016) 4, pp. 462-475
Persistent link: https://www.econbiz.de/10011615500
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Brand clarity of local and global brands in fast-moving consumer goods : an empirical study in a Middle East country
Vaziri, Maryam; Llonch-Andreu, Joan; López-Belbeze, Pilar - In: Journal of Islamic marketing 14 (2023) 1, pp. 1-22
Persistent link: https://www.econbiz.de/10013536366
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How do religiosity and acculturation to the global consumer culture drive the perceived value of luxury? : a study in Kuwait
Al-Issa, Nermain; Dens, Nathalie - In: Journal of Islamic marketing 14 (2023) 2, pp. 562-585
Persistent link: https://www.econbiz.de/10013536408
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Impact of religiosity and branding on SMEs performance : does financial literacy play a role?
Alharbi, Raed Khamis; Sofri Yahya; Kassim, Salina - In: Journal of Islamic marketing 13 (2022) 12, pp. 2717-2741
Persistent link: https://www.econbiz.de/10013536356
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Causes for complaining behaviour intentions : the moderator effect of previous customer experience of the restaurant
Moliner Velázquez, Beatriz; Fuentes Blasco, María; … - In: The journal of services marketing 24 (2010) 7, pp. 532-545
Persistent link: https://www.econbiz.de/10008749967
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Motives of dysfunctional customer behavior : an empirical study
Daunt, Kate L.; Harris, Lloyd C. - In: The journal of services marketing 26 (2012) 4, pp. 293-308
Persistent link: https://www.econbiz.de/10009581900
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A SOS construct of negative emotions in customers' service experience (CSE) and service recovery by firms (SRF)
Svari, Sander; Slåtten, Terje; Svensson, Göran; … - In: The journal of services marketing 25 (2011) 5, pp. 323-335
Persistent link: https://www.econbiz.de/10009272255
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The interplay between physical and social servicescape : investigating negative CCI
Furrer, Olivier; Landry, Mikèle; Baillod, Chloé; … - In: The journal of services marketing 37 (2023) 6, pp. 732-745
Persistent link: https://www.econbiz.de/10014314405
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Impact of cultural differences on foreign customers' perceived local services
Lin, Chinho; Nguyen, Conghoang; Lin, Binshan - In: The journal of services marketing 27 (2013) 6, pp. 500-510
Persistent link: https://www.econbiz.de/10010198107