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Consumer behaviour
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Journal of consumer behaviour
Journal of retailing and consumer services
14
International journal of market research : JMRS ; the journal of the Market Research Society
13
Australasian marketing journal
11
European journal of marketing : EJM
11
European Journal of Marketing
10
Journal of Consumer Behaviour
8
Journal of Product & Brand Management
8
Journal of advertising research
8
Journal of business research : JBR
8
Marketing letters : a journal of research in marketing
6
International journal of market research
5
Journal of Business Research
5
Journal of consumer behaviour : an international research review
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The journal of product & brand management
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MPRA Paper
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International Journal of Wine Business Research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
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European journal of marketing
2
Interfaces : the INFORMS journal on the practice of operations research
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International Journal of Bank Marketing
2
Journal of Consumer Marketing
2
Journal of financial services marketing : JFSM
2
Journal of marketing management : MM
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Journal of retailing
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Marketing Letters
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The journal of brand management : an international journal
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143rd Joint EAAE/AAEA Seminar, March 25-27, 2015, Naples, Italy
1
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
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Agricultural Economics
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Australian Journal of Management
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Australian journal of management
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International Journal of Culture, Tourism and Hospitality Research
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International Journal of Quality and Service Sciences
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International Marketing Review
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International business review : the official journal of the European International Business Academy
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International journal of advertising : the quarterly review of marketing communications
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1
Extended conditional trend analysis : predicting triple period buyer flows with a tri-variate NBD model
Trinh, Giang
;
Dawes, John
;
Wright, Malcolm J.
; …
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 92-101
Persistent link: https://www.econbiz.de/10012813937
Saved in:
2
Valuing the contribution of ultra-light buyers
Hossain, Afsana
;
Anesbury, Zachary William
;
Driesener, Carl
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 875-887
Persistent link: https://www.econbiz.de/10014507477
Saved in:
3
Special issue: honouring Professor Gerald Goodhardt
Anesbury, Zachary William
(
ed.
);
Stocchi, Lara
(
ed.
); …
-
2022
Persistent link: https://www.econbiz.de/10012813910
Saved in:
4
Honouring Gerald Goodhardt (1930-2020)
Anesbury, Zachary William
;
Stocchi, Lara
;
Trinh, Giang
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 3-6
Persistent link: https://www.econbiz.de/10012813912
Saved in:
5
Using the Dirichlet model to predict how fashion brands compete and grow on eBay
Chowdhury, Shamim
;
Barker, Alicia
;
Trinh, Giang
; …
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 63-79
Persistent link: https://www.econbiz.de/10012813934
Saved in:
6
Dirichlet implications for portfolio management
Driesener, Carl
;
Rungie, Cam
;
Wright, Malcolm
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 49-62
Persistent link: https://www.econbiz.de/10012813931
Saved in:
7
How loyalty extends across product categories
Grasby, Alicia
;
Corsi, Armando
;
Dawes, John
;
Driesener, Carl
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 153-163
Persistent link: https://www.econbiz.de/10012814006
Saved in:
8
The Dirichlet model in marketing
Driesener, Carl
;
Rungie, Cam
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 7-18
Persistent link: https://www.econbiz.de/10012813913
Saved in:
9
Patterns of buyer behavior and brand metrics in a "high loyalty" category : liquor
Dawes, John
- In:
Journal of consumer behaviour
22
(
2023
)
5
,
pp. 1173-1187
Persistent link: https://www.econbiz.de/10014389754
Saved in:
10
Death by 1000 "true fans" : do marketing laws apply to music listening?
Anesbury, Zachary William
;
Davies, Callum
;
Driesener, Carl
- In:
Journal of consumer behaviour
22
(
2023
)
1
,
pp. 82-97
Persistent link: https://www.econbiz.de/10014251198
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