Narrow search
Showing 1 - 10 of 34
Cover Image
A choice sets model of retail selection
Spiggle, Susan - In: Journal of marketing 51 (1987) 2, pp. 97-111
Persistent link: https://www.econbiz.de/10001052898
Cover Image
United we stand : the impact of buying groups on retailer productivity
Geyskens, Inge; Gielens, Katrijn; Wuyts, Stefan - In: Journal of marketing 79 (2015) 4, pp. 16-33
Persistent link: https://www.econbiz.de/10011304640
Cover Image
Creating effective online customer experiences
Bleier, Alexander; Harmeling, Colleen M.; Palmatier, … - In: Journal of marketing 83 (2019) 2, pp. 98-119
Persistent link: https://www.econbiz.de/10012175912
Cover Image
Leaving something for the imagination : the effect of visual concealment on preferences
Sevilla, Julio; Meyer, Robert J. - In: Journal of marketing 84 (2020) 4, pp. 109-126
Persistent link: https://www.econbiz.de/10012231640
Cover Image
Online shopping and social media : friends or foes?
Zhang, Yuchi; Trusov, Michael; Stephen, Andrew T.; … - In: Journal of marketing 81 (2017) 6, pp. 24-41
Persistent link: https://www.econbiz.de/10011776886
Cover Image
In-store mobile phone use and customer shopping behavior : evidence from the field
Grewal, Dhruv; Ahlbom, Carl-Philip; Beitelspacher, … - In: Journal of marketing 82 (2018) 4, pp. 102-126
Persistent link: https://www.econbiz.de/10011880550
Cover Image
The effect of a data breach announcement on customer behavior : evidence from a multichannel retailer
Janakiraman, Ramkumar; Lim, Joon Ho; Rishika, Rishika - In: Journal of marketing 82 (2018) 2, pp. 85-105
Persistent link: https://www.econbiz.de/10011810267
Cover Image
The path-to-purchase is paved with digital opportunities : an inventory of shopper-oriented retail technologies
Willems, Kim; Smolders, Annelien; Brengman, Malaika; … - In: Technological forecasting & social change : an … 124 (2017), pp. 228-242
Persistent link: https://www.econbiz.de/10011899377
Cover Image
Enabling smart retail settings via mobile augmented reality shopping apps
Dacko, Scott G. - In: Technological forecasting & social change : an … 124 (2017), pp. 243-256
Persistent link: https://www.econbiz.de/10011899380
Cover Image
Constituents and consequences of smart customer experience in retailing
Roy, Sanjit; Balaji, M. S.; Sadeque, Saalem; Bang, Nguyen; … - In: Technological forecasting & social change : an … 124 (2017), pp. 257-270
Persistent link: https://www.econbiz.de/10011899384