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Students' perceptions and experiences of social media in higher education
Neier, Stacy; Zayer, Linda Tuncay - In: Journal of marketing education : JME 37 (2015) 3, pp. 133-143
Persistent link: https://www.econbiz.de/10011410641
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Social media and marketing education : a review of current practices in curriculum development
Brocato, E. Deanne; White, Nathan James; Bartkus, Kenneth; … - In: Journal of marketing education : JME 37 (2015) 2, pp. 76-87
Persistent link: https://www.econbiz.de/10011336519
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Integrating quality matters into hybrid course design : a principles of marketing case study
Young, Mark R. - In: Journal of marketing education : JME 36 (2014) 3, pp. 233-243
Persistent link: https://www.econbiz.de/10010459662
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Using cartoons to teach corporate social responsibility : a class exercise
Mills, Adam J.; Robson, Karen; Pitt, Leyland F. - In: Journal of marketing education : JME 35 (2013) 2, pp. 181-190
Persistent link: https://www.econbiz.de/10010204764
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Student interest in client-sponsored projects : the quest for engagement in marketing research courses
Yuksel, Mujde; Smith, Andrew N.; Smith, Robert S.; … - In: Journal of marketing education : JME 43 (2021) 3, pp. 354-370
Persistent link: https://www.econbiz.de/10012662598
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Planning and implementing a graduate online team-taught marketing course
Rajamma, Rajasree K.; Sciandra, Michael R. - In: Journal of marketing education : JME 42 (2020) 2, pp. 108-122
Persistent link: https://www.econbiz.de/10012265713
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Thank you for being a friend : a peer-learning approach to marketing education
Lastner, Matthew M.; Delpechitre, Duleep; Goad, Emily A.; … - In: Journal of marketing education : JME 43 (2021) 2, pp. 216-232
Persistent link: https://www.econbiz.de/10012592921
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Does empathy matter? : an exploratory study of class-transition satisfaction in unplanned course interruptions
Munoz, Laura; Fergurson, J. Ricky; Harris, Eric G.; … - In: Journal of marketing education : JME 44 (2022) 2, pp. 217-234
Persistent link: https://www.econbiz.de/10013473712
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Teaching what society needs : "hacking" an introductory marketing course with sustainability and macromarketing
Watson, Forrest; Stanton, Julie; Beninger, Stefanie; … - In: Journal of marketing education : JME 44 (2022) 3, pp. 375-389
Persistent link: https://www.econbiz.de/10013473776
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Using macromarketing to teach business sustainability
Peterson, Mark - In: Journal of marketing education : JME 44 (2022) 3, pp. 390-401
Persistent link: https://www.econbiz.de/10013473779