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The skills marketing majors believe they acquire : evidence from a national survey
Hartley, Phillip; Routon, P. Wesley; Torres, Luis - In: Journal of marketing education : JME 41 (2019) 3, pp. 202-214
Persistent link: https://www.econbiz.de/10012113931
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Creating a professional blog : the impact of student learning styles on perceptions of learning
Fowler, Kendra; Thomas, Veronica L. - In: Journal of marketing education : JME 37 (2015) 3, pp. 181-189
Persistent link: https://www.econbiz.de/10011410668
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Engaging students with social media
Bal, Anjali S.; Grewal, Dhruv; Mills, Adam; Ottley, Gary - In: Journal of marketing education : JME 37 (2015) 3, pp. 190-203
Persistent link: https://www.econbiz.de/10011410672
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Getting real about suicide prevention in the classroom and beyond : using a classroom simulation to create communications for at-risk individuals
Bal, Anjali S.; Weidner, Kelly; Leeds, Christopher; … - In: Journal of marketing education : JME 38 (2016) 2, pp. 90-97
Persistent link: https://www.econbiz.de/10011537307
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Learning satisfaction in marketing simulation games : antecedents and influencers
Caruana, Albert; La Rocca, Antonella; Snehota, Ivan - In: Journal of marketing education : JME 38 (2016) 2, pp. 107-118
Persistent link: https://www.econbiz.de/10011537315
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Values-based education for sustainability marketers : two approaches for enhancing student social consciousness
Rountree, Melissa Markley; Koernig, Stephen K. - In: Journal of marketing education : JME 37 (2015) 1, pp. 5-24
Persistent link: https://www.econbiz.de/10010514559
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Having many choice options seems like a great idea, but... : student perceptions about the level of choice for a project topic in a marketing course
Ackerman, David S.; Gross, Barbara L.; Celly, Kirti Sawhney - In: Journal of marketing education : JME 36 (2014) 3, pp. 221-232
Persistent link: https://www.econbiz.de/10010459663
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Tolerance for cheating from the classroom to the boardroom : a study of underlying personal and cultural drivers
Brodowsky, Glen H.; Tarr, Emily; Ho, Foo Nin; … - In: Journal of marketing education : JME 42 (2020) 1, pp. 23-36
Persistent link: https://www.econbiz.de/10012216681
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Motives driving the choice of a business concentration : a four-country study of marketing, accounting and finance, and management undergraduates
Davies, Mark A. P.; Tikoo, Surinder - In: Journal of marketing education : JME 41 (2019) 3, pp. 185-201
Persistent link: https://www.econbiz.de/10012113927
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The employers’ view of "work-ready" graduates : a study of advertisements for marketing jobs in Australia
McArthur, Ellen; Kubacki, Krzysztof; Pang, Bo; Alcaraz, … - In: Journal of marketing education : JME 39 (2017) 2, pp. 82-93
Persistent link: https://www.econbiz.de/10011741545