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Journal of retailing
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Congruency of scent and music as a driver of in-store evaluations and behavior
Mattila, Anna S.
;
Wirtz, Jochen
- In:
Journal of retailing
77
(
2001
)
2
,
pp. 273
Persistent link: https://www.econbiz.de/10006620271
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2
Contrasting the drivers of switching intent and switching bhavior in contractual service settings
Wirtz, Jochen
;
Xiao, Ping
;
Chiang, Jeongwen
;
Malhotra, …
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 463-480
Persistent link: https://www.econbiz.de/10010473276
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