Narrow search
Showing 1 - 5 of 5
Cover Image
Can I choose my offer? : how choice of a promotional offer impacts consumer evaluations and decisions
Mukherjee, Atmadeep; Burton, Scot; Smith, Ronn J.; … - In: Journal of retailing 100 (2024) 4, pp. 549-564
Persistent link: https://www.econbiz.de/10015164547
Cover Image
Now that's a bright idea : the influence of consumer elaboration and distance perceptions on sustainable choices
Tangari, Andrea Heintz; Burton, Scot; Smith, Ronn J. - In: Journal of retailing 91 (2015) 3, pp. 410-421
Persistent link: https://www.econbiz.de/10011377044
Cover Image
The perfect fit : the moderating role of selling cues on hedonic and utilitarian product types
Das, Gopal; Mukherjee, Amaradri; Smith, Ronn J. - In: Journal of retailing 94 (2018) 2, pp. 203-216
Persistent link: https://www.econbiz.de/10011881549
Cover Image
Regular price $ 299; pre-order Price $ 199 : price promotion for a pre-ordered product and the moderating role of temporal orientation
Mukherjee, Amaradri; Jha, Subhash; Smith, Ronn J. - In: Journal of retailing 93 (2017) 2, pp. 201-211
Persistent link: https://www.econbiz.de/10011721811
Cover Image
The future of private labels : towards a smart private label strategy
Gielens, Katrijn; Ma, Yu; Namin, Aidin; Sethuraman, Raj; … - In: Journal of retailing 97 (2021) 1, pp. 99-115
Persistent link: https://www.econbiz.de/10012514577