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The demand effects of joint product advertising in online videos
Kumar, Anuj; Tan, Yinliang - In: Management science : journal of the Institute for … 61 (2015) 8, pp. 1921-1937
Persistent link: https://www.econbiz.de/10011338803
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The visible hand? : demand effects of recommendation networks in electronic markets
Oestreicher-Singer, Gal; Sundararajan, Arun - In: Management science : journal of the Institute for … 58 (2012) 11, pp. 1963-1981
Persistent link: https://www.econbiz.de/10009679763
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The effects of online social identity signals on retailer demand
Babar, Yash; Mahdavi Adeli, Ali; Burtch, Gordon - In: Management science : journal of the Institute for … 69 (2023) 12, pp. 7335-7346
Persistent link: https://www.econbiz.de/10014444136
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The use and value of social information in selective selling of exclusive products
Momot, Ruslan; Belavina, Elena; Girotra, Karan - In: Management science : journal of the Institute for … 66 (2020) 6, pp. 2610-2627
Persistent link: https://www.econbiz.de/10012254430
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Trust and disintermediation : evidence from an online freelance marketplace
Gu, Yuan; Zhu, Feng - In: Management science : journal of the Institute for … 67 (2021) 2, pp. 794-807
Persistent link: https://www.econbiz.de/10012505263
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How digital word-of-mouth affects consumer decision making : evidence from doctor appointment booking
Shukla, Aishwarya Deep; Gao, Guodong; Agarwal, Ritu - In: Management science : journal of the Institute for … 67 (2021) 3, pp. 1546-1568
Persistent link: https://www.econbiz.de/10012506006
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When the stars shine too bright : the influence of multidimensional ratings on online consumer ratings
Schneider, Christoph; Weinmann, Markus; Mohr, Peter; … - In: Management science : journal of the Institute for … 67 (2021) 6, pp. 3871-3898
Persistent link: https://www.econbiz.de/10012607151
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Online review solicitations reduce extremity bias in online review distributions and increase their representativeness
Karaman, Hülya - In: Management science : journal of the Institute for … 67 (2021) 7, pp. 4420-4445
Persistent link: https://www.econbiz.de/10012624571
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Fee or free : when should firms charge for online content?
Lambrecht, Anja; Misra, Kanishka - In: Management science : journal of the Institute for … 63 (2017) 4, pp. 1150-1165
Persistent link: https://www.econbiz.de/10011672873
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The effects of online review platforms on restaurant revenue, consumer learning, and welfare
Fang, Limin - In: Management science : journal of the Institute for … 68 (2022) 11, pp. 8116-8143
Persistent link: https://www.econbiz.de/10014279966