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Consumer behaviour
247
Konsumentenverhalten
247
Beziehungsmarketing
215
Relationship marketing
215
Dienstleistungsqualität
125
Service quality
125
Customer satisfaction
103
Kundenzufriedenheit
103
Brand management
42
Markenführung
42
Brand image
35
Markenimage
35
Online retailing
34
Online-Handel
34
Emotion
33
Taiwan
30
Confidence
29
Customer integration
29
Kundenintegration
29
Vertrauen
29
E-commerce
24
Electronic Commerce
24
Customer value
23
Kundenwert
23
Social Web
23
Social web
23
Beschwerdemanagement
22
Complaint management
22
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20
Einzelhandel
20
Retail trade
20
Service industry
20
Arbeitsverhalten
19
Holiday behaviour
19
Urlaubsverhalten
19
Work behaviour
19
Customer service
18
Kundenservice
18
Viral marketing
18
Virales Marketing
18
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191
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5
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388
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393
Aufsatz in Zeitschrift
393
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3
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2
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2
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English
393
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Taheri, Babak
6
Gannon, Martin Joseph
4
Ha, Hong Youl
4
Altinay, Levent
3
Bowden, Jana
3
Curran, Ross
3
Foxall, Gordon R.
3
Ha, Sejin
3
Kim, Wansoo
3
Nicholson, Michael
3
Ok, Chihyung
3
Park, Jungkun
3
Rayburn, Steven W.
3
Wang, Stephen W.
3
Wu, Cedric Hsi-jui
3
Xiao, Sarah Hong
3
Yi, Youjae
3
Addo, Prince Clement
2
Ahmed, Sohel
2
Ahn, Jiseon
2
Akhtar, Nadeem
2
Amin, Muslim
2
Arici, Hasan Evrim
2
Back, Ki-Joon
2
Baker, Melissa A.
2
Baxter, Ian W. F.
2
Canter, Deborah D.
2
Casaló, Luis V.
2
Chao, Pei
2
Chen, Mei-fang
2
Collinson, Elaine
2
De Chernatony, Leslie
2
Devlin, James
2
Ding Hooi Ting
2
Drennan, Judy
2
Fang, Jiaming
2
Flavián Blanco, Carlos
2
Gao, Lily
2
Gil Saura, Irene
2
Gong, Taeshik
2
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The service industries journal
Journal of business research : JBR
2,942
Journal of retailing and consumer services
2,562
International journal of hospitality management
1,070
International journal of consumer studies
932
Psychology & marketing
901
SpringerLink / Bücher
829
The journal of brand management : an international journal
743
NBER working paper series
688
Industrial marketing management : the international journal for industrial and high-tech firms
654
Journal of consumer research : JCR ; an interdisciplinary bimonthly
651
Asia Pacific journal of marketing and logistics
628
Tourism management : research, policies, practice
609
The journal of product & brand management
580
European Journal of Marketing
546
NBER Working Paper
518
Journal of travel and tourism marketing
514
Journal of marketing research : JMR
503
European journal of marketing : EJM
499
Journal of the Academy of Marketing Science
493
Management science : journal of the Institute for Operations Research and the Management Sciences
486
Working paper / National Bureau of Economic Research, Inc.
483
Marketing science
480
Journal of marketing management : MM
479
Journal of marketing
478
International journal of contemporary hospitality management
470
The journal of services marketing
466
Journal of retailing
448
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
433
Journal of Consumer Marketing
432
Marketing letters : a journal of research in marketing
427
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
415
Marketing intelligence & planning
405
Journal of fashion marketing and management
401
Technological forecasting & social change : an international journal
390
Journal of marketing communications
387
Journal of strategic marketing
382
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
381
Journal of international consumer marketing
374
Cogent business & management
373
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ECONIS (ZBW)
393
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1
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10
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393
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date (oldest first)
1
Eliciting consumer-engagement and experience to foster consumer-based-
brand
-equity : moderation of perceived-health-beliefs
Satar, Mir Shahid
;
Rather, Raouf Ahmad
;
Parrey, Shakir …
- In:
The service industries journal
45
(
2025
)
2
,
pp. 277-302
Persistent link: https://www.econbiz.de/10015194288
Saved in:
2
Brand
attachment and customer citizenship behaviors
Cheng, Jui-Chang
;
Luo, She-Juang
;
Yen, Chang-Hua
;
Yang, …
- In:
The service industries journal
36
(
2016
)
7/8
,
pp. 263-277
Persistent link: https://www.econbiz.de/10011564113
Saved in:
3
Can
brand
anthropomorphism trigger emotional
brand
attachment?
Ma, Jianfeng
;
Tu, Hongwei
;
Zhou, Xing
;
Niu, Wanjie
- In:
The service industries journal
43
(
2023
)
7/8
,
pp. 555-578
Persistent link: https://www.econbiz.de/10014321609
Saved in:
4
The structural effects of affective and cognitive elaboration in formation of customer-
brand
relationship
Ahn, Jiseon
;
Back, Ki-Joon
- In:
The service industries journal
40
(
2020
)
3/4
,
pp. 226-242
Persistent link: https://www.econbiz.de/10012208488
Saved in:
5
Brand
anthropomorphism, love and defense : does attitude towards social distancing matter?
Ali, Faizan
;
Dogan, Seden
;
Amin, Muslim
;
Kashif Hussain
; …
- In:
The service industries journal
41
(
2021
)
1/2
,
pp. 58-83
Persistent link: https://www.econbiz.de/10012483664
Saved in:
6
Analysis of consumers' attitudinal and emotional factors on luxury apparel
brand
purchase intentions
Wang, Stephen W.
;
Pelton, Lou E.
;
Hsu, Maxwell K.
- In:
The service industries journal
39
(
2019
)
11/12
,
pp. 836-854
Persistent link: https://www.econbiz.de/10012205862
Saved in:
7
Consumer choices among service brands offering ethical attributes
Bridges, Eileen
;
Schramm, Mary
;
Roy, Abhik
- In:
The service industries journal
39
(
2019
)
15/16
,
pp. 1167-1189
Persistent link: https://www.econbiz.de/10012207460
Saved in:
8
Conceptualization and assessment of E-service quality for luxury brands
Kim, Jung-Hwan
;
Kim, Minjeong
- In:
The service industries journal
40
(
2020
)
5/6
,
pp. 436-470
Persistent link: https://www.econbiz.de/10012208579
Saved in:
9
Analyzing antecedents and consequences of multidimensional green
brand
equity
Ishaq, Muhammad Ishtiaq
;
Di Maria, Eleonora
;
Danish, …
- In:
The service industries journal
42
(
2022
)
5/6
,
pp. 453-479
Persistent link: https://www.econbiz.de/10013167438
Saved in:
10
The influence of self-disclosure micro-celebrity endorsement on subsequent
brand
attachment : from an emotional connection perspective
Tser-Yieth, Chen
;
Yeh, Tsai Lien
;
Ya-Wen, Huang
- In:
The service industries journal
45
(
2025
)
2
,
pp. 228-255
Persistent link: https://www.econbiz.de/10015194279
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