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Price perceptions, merchant incentives, and consumer welfare

Lichtenstein, Donald R. - In: Journal of Product & Brand Management 14 (2005) 6, pp. 357-361

Purpose – The purpose of this paper is to review the research demonstrating the consumer's erroneous and unfounded perceptions of prices, which can have severe negative consequences on consumer welfare. Design/methodology/approach – This is a review paper of previous research on the...

Persistent link: https://www.econbiz.de/10014895875

Measurement and structure of Kelley's covariance theory

Lichtenstein, Donald R. - In: Journal of consumer research : JCR ; an … 13 (1986) 2, pp. 290-296

Persistent link: https://www.econbiz.de/10001018710

Why consumers choose managed mutual funds over index funds : hypotheses from consumer behavior

Lichtenstein, Donald R.; Kaufmann, Patrick J.; Bhagat, … - In: Journal of consumer affairs : official publication of … 33 (1999) 1, pp. 187-205

Persistent link: https://www.econbiz.de/10001365750

Correlates of price acceptability

Lichtenstein, Donald R. - In: Journal of consumer research : JCR ; an … 15 (1988) 2, pp. 243-252

Persistent link: https://www.econbiz.de/10001063610

The relationship between perceived and objective price-quality

Lichtenstein, Donald R. - In: Journal of marketing research : JMR 26 (1989) 4, pp. 429-443

Persistent link: https://www.econbiz.de/10001075765

Contextual influences on perceptions of merchant-supplied reference prices

Lichtenstein, Donald R. - In: Journal of consumer research : JCR ; an … 16 (1989) 1, pp. 55-66

Persistent link: https://www.econbiz.de/10001098513

The negative and positive consequences of placing nonpromoted products next to promoted products

Kan, Christina; Liu, Yan; Lichtenstein, Donald R.; … - In: Journal of marketing 87 (2023) 6, pp. 928-948

Persistent link: https://www.econbiz.de/10014432748

Financial education effects on financial behavior and well-being : the mediating roles of improved objective and subjective financial knowledge and parallels in physical health

Netemeyer, Richard G.; Lynch, John G.; Lichtenstein, … - In: Journal of public policy & marketing 43 (2024) 4, pp. 254-275

Persistent link: https://www.econbiz.de/10015145580

The relationships among manager-, employee-, and customer-company identification: implications for retail store financial performance

Lichtenstein, Donald R.; Netemeyer, Richard G.; Maxham, … - In: Journal of retailing 86 (2010) 1, pp. 85-93

Persistent link: https://www.econbiz.de/10003969350

The effect of reference point diagnosticity on attractiveness and intentions ratings

Suk, Kwanho; Yoon, Song-oh; Lichtenstein, Donald R.; … - In: Journal of marketing research : JMR 47 (2010) 5, pp. 983-995

Persistent link: https://www.econbiz.de/10008666335