Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Business market management : u...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Lieferantenmanagement
11
Supplier relationship management
11
B-to-B-Marketing
10
Business-to-business marketing
10
Beziehungsmarketing
7
Relationship marketing
7
Marketing
6
Consumer behaviour
5
Customer value
5
Konsumentenverhalten
5
Kundenwert
5
Investitionsgütermarketing
3
Sales promotion
3
Beschaffung
2
Betriebliche Wertschöpfung
2
Business network behaviour
2
Business start-up
2
Deep political change
2
Distribution network
2
Graduate economics education
2
Industrial marketing
2
Innovation
2
Innovation management
2
Innovationsmanagement
2
Institutions
2
Marketing management
2
Marketingmanagement
2
Procurement
2
Sales-promotion
2
Structural equation model
2
Strukturgleichungsmodell
2
Tunisia
2
Unternehmensgründung
2
Value creation
2
Verkaufsförderung
2
Wirtschaftsstudium
2
"History doesn't repeat itself, but it often rhymes." Anonymous (1970)
1
B-to-B
1
Balanced Scorecard
1
Balanced scorecard
1
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
23
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
16
Aufsatz in Zeitschrift
16
Aufsatz im Buch
3
Book section
3
Dissertation u.a. Prüfungsschriften
1
Guidebook
1
Lehrbuch
1
Ratgeber
1
Reprint
1
Textbook
1
research-article
1
more ...
less ...
Language
All
English
Undetermined
26
German
1
Author
All
Anderson, James C.
24
Narus, James A.
21
Wouters, Marc
7
Kumar, Nirmalya
3
Roehm, Michelle L.
3
Steward, Michelle D.
3
Wynstra, Finn
3
Barclay, Donald W.
2
Belaid, Samy
2
Carpenter, Gregory S.
2
Deutscher, Terry H.
2
Kirchberger, Markus
2
Mandják, Tibor
2
Narayandas, Das
2
Vandenbosch, Mark H.
2
Boone, Derrick <Sr.>
1
Honeycutt, Earl D.
1
Håkansson, Håkan
1
Johanson, Jan
1
Ritz, Wendy
1
Rossum, Wouter van
1
more ...
less ...
Published in...
All
Journal of business-to-business marketing
5
MIT sloan management review
2
Business horizons
1
Business strategy review
1
California management review
1
Harvard business review : HBR
1
IMP Journal
1
Industrial marketing : a German-American perspective ; with 29 tables
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of operations management
1
Journal of the Academy of Marketing Science
1
Kellogg on branding : the marketing faculty of the Kellogg School of Management
1
Kellogg on marketing
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Pearsons education international
1
Rethinking marketing : developing a new understanding of markets
1
The IMP journal
1
The impact of theory on representations of the consumer and the marketing organisation
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
more ...
less ...
Source
All
ECONIS (ZBW)
25
USB Cologne (EcoSocSci)
4
Other ZBW resources
1
Showing
1
-
10
of
30
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Value merchants : demonstrating and documenting superior value in business markets
Anderson, James C.
;
Kumar, Nirmalya
;
Narus, James A.
-
2007
Persistent link: https://www.econbiz.de/10004891439
Saved in:
2
Business market management : understanding, creating, and delivering value
Anderson, James C.
;
Narus, James A.
-
1999
Persistent link: https://www.econbiz.de/10004592732
Saved in:
3
Business market management : understanding, creating, and delivering value
Anderson, James C.
;
Narus, James A.
;
Narayandas, Das
-
2009
-
3. ed., Pearson Internat. ed.
Persistent link: https://www.econbiz.de/10004925270
Saved in:
4
Managing market offerings in business markets
Anderson, James C.
;
Carpenter, Gregory S.
;
Narus, James A.
- In:
Kellogg on marketing
,
(pp. 330-365)
.
2001
Persistent link: https://www.econbiz.de/10001612997
Saved in:
5
Toward a better understanding of distribution channel working relationships
Anderson, James C.
;
Narus, James A.
- In:
Industrial marketing : a German-American perspective ; …
,
(pp. 320-336)
.
1986
Persistent link: https://www.econbiz.de/10001833300
Saved in:
6
Business market management : understanding, creating and delivering value
Anderson, James C.
;
Narus, James A.
-
2004
-
2nd ed., [internat. ed.]
Persistent link: https://www.econbiz.de/10001704610
Saved in:
7
Supplier development responsibility and NPD project outcomes : the role of monetary quantification of differences and supporting-deal gathering
Wynstra, Finn
;
Anderson, James C.
;
Narus, James A.
; …
- In:
The journal of product innovation management : an …
29
(
2012
)
6
,
pp. 103-123
Persistent link: https://www.econbiz.de/10010219672
Saved in:
8
Improving sourcing decisions in NPD projects : monetary quantification of points of difference
Wouters, Marc
;
Anderson, James C.
;
Narus, James A.
; …
- In:
Journal of operations management
27
(
2009
)
1
,
pp. 64-77
Persistent link: https://www.econbiz.de/10003808994
Saved in:
9
Distributor contributions to partenerships with maunufactures
Narus, James A.
;
Anderson, James C.
- In:
Business horizons
30
(
1987
)
5
,
pp. 34-42
Persistent link: https://www.econbiz.de/10003470344
Saved in:
10
Value merchants : demonstrating and documenting superior value in business markets
Anderson, James C.
;
Kumar, Nirmalya
;
Narus, James A.
-
2007
Persistent link: https://www.econbiz.de/10003451805
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
