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1
Impact of anonymity on roles of personal and group identities in online communities
Kim, Kyung Kyu
;
Lee, Ae Ri
;
Lee, Un-Kon
- In:
Information & management : the internat. journal of …
56
(
2019
)
1
,
pp. 109-121
Persistent link: https://www.econbiz.de/10011990577
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2
Social influence bias in online ratings : a field
experiment
Cicognani, Simona
;
Figini, Paolo
;
Magnani, Marco
-
2016
values in e-commerce platforms and rating web sites. By means of a field
experiment
that exogenously manipulates prior …
Persistent link: https://www.econbiz.de/10011705566
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3
Consumers' behavioural responses to price promotions of organic products : an introspective pre-study and an online field
experiment
Isojärvi, Jyrki
;
Aspara, Jaakko
- In:
European journal of marketing
57
(
2023
)
7
,
pp. 1804-1825
Persistent link: https://www.econbiz.de/10014342168
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4
When does retargeting work? : information specificity in online advertising
Lambrecht, Anja
;
Tucker, Catherine
- In:
Journal of marketing research : JMR
50
(
2013
)
5
,
pp. 561-576
Persistent link: https://www.econbiz.de/10010195995
Saved in:
5
The effects of online product presentation on consumer responses : a mental imagery perspective
Yoo, Jungmin
;
Kim, Minjeong
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2464-2472
Persistent link: https://www.econbiz.de/10010402761
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6
The effect of human image in B2C website design : an eye-tracking study
Qiuzhen, Wang
;
Yang, Yi
;
Wang, Qi
;
Ma, Quingguo
- In:
Enterprise information systems
8
(
2014
)
5
,
pp. 582-605
Persistent link: https://www.econbiz.de/10010389716
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7
Fundraising in an interactive online environment
Panic, Katarina
;
Hudders, Liselot
;
Cauberghe, Veroline
- In:
Nonprofit and voluntary sector quarterly
45
(
2016
)
2
,
pp. 333-350
Persistent link: https://www.econbiz.de/10011483473
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The demand effects of joint product advertising in online videos
Kumar, Anuj
;
Tan, Yinliang
- In:
Management science : journal of the Institute for …
61
(
2015
)
8
,
pp. 1921-1937
Persistent link: https://www.econbiz.de/10011338803
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9
Web personalization cues and their differential effects on user assessments of website value
Benlian, Alexander
- In:
Journal of management information systems : JMIS
32
(
2015
)
1
,
pp. 225-260
Persistent link: https://www.econbiz.de/10011341226
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10
Consumer attitudes toward human-like avatars in advertisements : the effect of category knowledge and imagery
Gammoh, Bashar S.
;
Jiménez, Fernando R.
;
Wergin, Rand
- In:
International journal of electronic commerce : IJEC
22
(
2018
)
3
,
pp. 325-348
Persistent link: https://www.econbiz.de/10011884530
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