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Consumer behaviour
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Cui, Annie Peng
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Qualitative Market Research: An International Journal
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ECONIS (ZBW)
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1
Do salespeople's online profile pictures predict the number of online reviews? : effect of a babyface
Yim, Alexis
;
Price, Bradley
;
Agnihotri, Raj
;
Cui, Annie Peng
- In:
European journal of marketing
57
(
2023
)
7
,
pp. 1886-1911
Persistent link: https://www.econbiz.de/10014342177
Saved in:
2
The risk of embarrassment in buying luxury counterfeits : do face-conscious consumers care?
Jiang, Ling
;
Cui, Annie Peng
;
Shan, Juan
- In:
European journal of marketing
57
(
2023
)
8
,
pp. 1996-2020
Persistent link: https://www.econbiz.de/10014342198
Saved in:
3
What makes a brand manager effective?
Cui, Annie Peng
;
Hu, Michael Y.
;
Griffith, David A.
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 144-150
Persistent link: https://www.econbiz.de/10010238367
Saved in:
4
Consumer animosity and product choice : might price make a difference?
Cui, Annie Peng
;
Wajda, Theresa A.
;
Hu, Michael Y.
- In:
The journal of consumer marketing
29
(
2012
)
7
,
pp. 494-506
Persistent link: https://www.econbiz.de/10009681494
Saved in:
5
To influence or not to influence : external reference price strategies in pay-what-you-want pricing
Johnson, Jennifer Wiggins
;
Cui, Annie Peng
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 275-281
Persistent link: https://www.econbiz.de/10009715012
Saved in:
6
Extended self : implications for country-of-origin
Cui, Annie Peng
;
Fitzgerald, M. Paula
;
Donovan, Karen Russo
- In:
The journal of consumer marketing
31
(
2014
)
4
,
pp. 312-321
Persistent link: https://www.econbiz.de/10010416682
Saved in:
7
A multilevel analysis of the adoption of sustainable technology
Crosno, Jody L.
;
Cui, Annie Peng
- In:
Journal of marketing theory and practice
22
(
2014
)
2
,
pp. 209-224
Persistent link: https://www.econbiz.de/10010357864
Saved in:
8
The importance of strategic fit between host-home country similarity and exploration exploitation strategies on small and medium-sized enterprises' performance : a contingency perspective
Cui, Annie Peng
;
Walsh, Michael F.
;
Zou, Shaoming
- In:
Journal of international marketing
22
(
2014
)
4
,
pp. 67-85
Persistent link: https://www.econbiz.de/10010472876
Saved in:
9
What you ask changes what I pay : framing effects in pay what you want pricing
Cui, Annie Peng
;
Johnson, Jennifer Wiggins
- In:
Journal of marketing theory and practice
25
(
2017
)
4
,
pp. 323-339
Persistent link: https://www.econbiz.de/10011771017
Saved in:
10
Luxury brands in emerging markets : a case study on China
Cui, Annie Peng
;
Wajda, Theresa A.
;
Walsh, Michael F.
- In:
Entrepreneurship in international marketing
,
(pp. 287-305)
.
2015
Persistent link: https://www.econbiz.de/10010493025
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