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The impact of choice phase and task complexity on consumer decision making
Ursic, Michael L.; Helgeson, James G. - In: Journal of Business Research 21 (1990) 1, pp. 69-90
Persistent link: https://www.econbiz.de/10005474331
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Information Load, Cost-Benefit Assessment and Decision Strategy Variability
Helgeson, James G.; Ursic, Michael L. - In: Journal of the Academy of Marketing Science 21 (1993) 1, pp. 13-20
Persistent link: https://www.econbiz.de/10006156044
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Using Price as a Weapon: An Economic and Legal Analysis of Predatory Pricing
Ursic, Michael L.; Helgeson, James G. - In: Industrial marketing management : the international … 23 (1994) 2, pp. 125-132
Persistent link: https://www.econbiz.de/10006349444
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The Role of Affective and Cognitive Decision-Making Processes During Questionnaire Completion
Helgeson, James G.; Ursic, Michael L. - In: Psychology & marketing 11 (1994) 5, pp. 493
Persistent link: https://www.econbiz.de/10007010079
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Classification of exporting firms according to sales and growth into a share matrix
Czinkota, Michael R.; Ursic, Michael - In: Journal of Business Research 22 (1991) 3, pp. 243-253
Persistent link: https://www.econbiz.de/10005466168
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"Consumer Decision Making-Fact or Fiction?" Comment.
Ursic, Michael - In: Journal of Consumer Research 7 (1980) 3, pp. 331-33
Persistent link: https://www.econbiz.de/10005785487
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An experience curve explanation of export expansion
Ursic, Michael L.; Czinkota, Michael R. - In: Journal of Business Research 12 (1984) 2, pp. 159-168
Persistent link: https://www.econbiz.de/10005473676
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An experience curve explanation of export expansion
Ursic, Michael L.; Czinkota, Michael R. - In: Journal of business research : JBR 12 (1984) 2, pp. 159-168
Persistent link: https://www.econbiz.de/10002954674
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A conceptual and measurement comparison of self-congruity and brand personality: The impact of socially desirable responding
Helgeson, James G.; Supphellen, Magne - In: International journal of market research : JMRS ; the … 46 (2004) 2, pp. 205-234
Persistent link: https://www.econbiz.de/10006693456
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Receiving and responding to a mail survey: a phenomenological examination
Helgeson, James G. - In: Journal of the Market Research Society : JMRS 36 (1994) 4, pp. 339-348
Persistent link: https://www.econbiz.de/10006711403