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Understanding the consumer propensity to observe
Simpson, Penny M.
;
Siguaw, Judy A.
;
Cadogan, John W.
- In:
European journal of marketing : EJM
42
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2008
)
1-2
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pp. 196-221
Persistent link: https://www.econbiz.de/10007979071
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Book reviews - Introducing LISREL: A guide for the uninitiated
Diamantopoulos, Adamantios
;
Siguaw, Judy A.
;
Neil, David
- In:
International journal of market research : JMRS ; the …
43
(
2001
)
4
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pp. 453
Persistent link: https://www.econbiz.de/10006696265
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SYMPOSIUM - NEW TRENDS IN INTERNATIONAL AND MULTICULTURAL MANAGEMENT - A Measure of Export Market Orientation: Scale Development and Cross-cultural Validation
Cadogan, John W.
;
Diamantopoulos, Adamantios
;
Pahud de …
- In:
Journal of international business studies : JIBS ; a …
30
(
1999
)
4
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pp. 689-708
Persistent link: https://www.econbiz.de/10005897208
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Preliminary evidence on the composition of relational exchange and its outcomes: the distributor perspective
Siguaw, Judy A.
;
Baker, Thomas L.
;
Simpson, Penny M.
- In:
Journal of Business Research
56
(
2003
)
4
,
pp. 311-322
Persistent link: https://www.econbiz.de/10005466323
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Innovation orientation outcomes: The good and the bad
Simpson, Penny M.
;
Siguaw, Judy A.
;
Enz, Cathy A.
- In:
Journal of Business Research
59
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2006
)
10-11
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pp. 1133-1141
Persistent link: https://www.econbiz.de/10005473460
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The Influence of the Market Orientation of the Firm on Sales Force Behavior and Attitudes
Siguaw, Judy A.
;
Brown, Gene
;
Widing II, Robert E.
- In:
Journal of marketing research : JMR
31
(
1994
)
1
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pp. 106-116
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Preliminary evidence on the composition of relational exchange and its outcomes: the distributor perspective
Siguaw, Judy A.
;
Baker, Thomas L.
;
Simpson, Penny M.
- In:
Journal of business research : JBR
56
(
2003
)
4
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pp. 311-322
Persistent link: https://www.econbiz.de/10006721301
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Adoption of Information Technology in U.S. Hotels: Strategically Driven Objectives
Siguaw, Judy A.
;
Enz, Cathy A.
;
Namasivayam, Karthik
- In:
Journal of travel research : a quarterly publication of …
39
(
2000
)
2
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pp. 192-201
Persistent link: https://www.econbiz.de/10006905316
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Business Ethics and Job-Related Constructs: A Cross-Cultural Comparison of Automotive Salespeople
Honeycutt, Earl D.
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Siguaw, Judy A.
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Hunt, Tammy G.
- In:
Journal of business ethics : JOBE
14
(
1995
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3
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pp. 235
Persistent link: https://www.econbiz.de/10006940872
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A Model of Value Creation - Supplier Behaviors and Their Impact on Reseller-Perceived Value
Simpson, Penny M.
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Siguaw, Judy A.
;
Baker, Thomas L.
- In:
Industrial marketing management : the international …
30
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2001
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2
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pp. 119-134
Persistent link: https://www.econbiz.de/10006274081
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