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A Multidimensional Scale for M...
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Chakraborty, Goutam
23
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OLC EcoSci
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A Multidimensional Scale for Measuring Country Image
Lala, Vishal
;
Allred, Anthony
;
Chakraborty, Goutam
- In:
Journal of international consumer marketing
21
(
2008
)
1
,
pp. 51-66
Persistent link: https://www.econbiz.de/10008172375
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2
Measuring Images of Developing Countries: A Scale Development Study
Allred, Anthony
;
Chakraborty, Goutam
;
Miller, Stephen J.
- In:
Journal of euro-marketing
8
(
1999
)
3
,
pp. 29-52
Persistent link: https://www.econbiz.de/10007182415
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3
Pricing risky services: preference and quality considerations
Allred, Anthony
;
Valentin, E.K.
;
Chakraborty, Goutam
- In:
The journal of product & brand management
19
(
2010
)
1
,
pp. 54-61
Persistent link: https://www.econbiz.de/10008386108
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4
What Do Customers Consider Important in B2B Websites?
CHAKRABORTY, GOUTAM
;
LALA, VISHAL
;
WARREN, DAVID
- In:
Journal of Advertising Research
43
(
2003
)
01
,
pp. 50-61
Persistent link: https://www.econbiz.de/10004971896
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5
A Multidimensional Scale for Measuring Country Image
Lala, Vishal
;
Allred, Anthony T.
;
Chakraborty, Goutam
- In:
Journal of international consumer marketing
21
(
2008
)
1
,
pp. 51-67
Persistent link: https://www.econbiz.de/10009266539
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6
When Students Complain: An Antecedent Model of Students' Intention to Complain
Lala, Vishal
;
Priluck, Randi
- In:
Journal of marketing education : JME
33
(
2011
)
3
,
pp. 236-253
Persistent link: https://www.econbiz.de/10009808080
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7
Beauty is in the Eye of the Tech Manager: How Technology Orientation and Interactive-Media Knowledge Can Drive (or Stall) Change
Chiagouris, Larry
;
Lala, Vishal
- In:
Journal of advertising research
49
(
2009
)
3
,
pp. 328-338
Persistent link: https://www.econbiz.de/10008324222
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8
The impact of the recovery paradox on retailer-customer relationships
Priluck, Randi
;
Lala, Vishal
- In:
Managing service quality : MSQ ; an international journal
19
(
2009
)
1
,
pp. 42-59
Persistent link: https://www.econbiz.de/10008170264
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9
Differing perceptions of category killers and discount stores
Gable, Myron
;
Topol, Martin T.
;
Lala, Vishal
;
Fiorito, …
- In:
International journal of retail & distribution management
36
(
2008
)
10
,
pp. 780-811
Persistent link: https://www.econbiz.de/10008108444
Saved in:
10
The ability of ratings and choice conjoint to predict market shares: a Monte Carlo simulation
Chakraborty, Goutam
;
Ball, Dwayne
;
Gaeth, Gary J.
;
Jun, …
- In:
Journal of Business Research
55
(
2002
)
3
,
pp. 237-249
Persistent link: https://www.econbiz.de/10005473400
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