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~person:"Bouncken, Ricarda B."
~person:"Iyengar, Radha"
~person:"Ratten, Vanessa"
~subject:"New product development"
~type:"article"
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New product development
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Bouncken, Ricarda B.
Iyengar, Radha
Ratten, Vanessa
Calantone, Roger J.
33
Brem, Alexander
27
Di Benedetto, C. Anthony
27
Herstatt, Cornelius
19
Griffin, Abbie
17
Dell'Era, Claudio
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Hultink, Erik J.
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Brettel, Malte
12
Cooper, Robert G.
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Dayan, Mumin
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De Jong, Jeroen P. J.
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Hippel, Eric von
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O'Cass, Aron
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Rubera, Gaia
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
2
GfK marketing intelligence review : Marketingforschung für die Praxis
1
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1
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ECONIS (ZBW)
22
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Effects of communication style and age diversity in
innovation
teams
Pesch, Robin
;
Bouncken, Ricarda B.
;
Kraus, Sascha
- In:
International journal of innovation and technology …
12
(
2015
)
6
,
pp. 1-20
Persistent link: https://www.econbiz.de/10011532794
Saved in:
2
Strategic embeddedness of modularity in alliances :
innovation
and performance implications
Bouncken, Ricarda B.
;
Pesch, Robin
;
Gudergan, Siegfried P.
- In:
Journal of business research : JBR
68
(
2015
)
7
,
pp. 1388-1394
Persistent link: https://www.econbiz.de/10011297957
Saved in:
3
Post-formational buyer directives : aid or harm for learning and
innovation
in alliances?
Bouncken, Ricarda B.
;
Ratzmann, Martin
;
Covin, Jeffrey G.
; …
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 27-39
Persistent link: https://www.econbiz.de/10014334264
Saved in:
4
Fluffy cuffs : SME's
innovation
in alliances with buyer firms
Bouncken, Ricarda B.
;
Ratzmann, Martin
;
Covin, Jeffrey G.
- In:
Small business economics : an international journal
61
(
2023
)
3
,
pp. 1231-1251
Persistent link: https://www.econbiz.de/10014424549
Saved in:
5
Anti-aging : how
innovation
is shaped by firm age and mutual knowledge creation in an alliance
Bouncken, Ricarda B.
;
Ratzmann, Martin
;
Kraus, Sascha
- In:
Journal of business research : JBR
137
(
2021
),
pp. 422-429
Persistent link: https://www.econbiz.de/10012665796
Saved in:
6
New product performance through channeling in supply chain
innovation
alliances : the nexus of collaboration intensity, divergent communication schemes, and alliance duration
Bouncken, Ricarda B.
;
Pesch, Robin
- In:
Strategic alliances for innovation and R & D
,
(pp. 85-111)
.
2014
Persistent link: https://www.econbiz.de/10010354203
Saved in:
7
Product
innovation
through coopetition in alliances : singular or plural governance?
Bouncken, Ricarda B.
;
Clauß, Thomas
;
Fredrich, Viktor
- In:
Industrial marketing management : the international …
53
(
2016
),
pp. 77-90
Persistent link: https://www.econbiz.de/10011448082
Saved in:
8
Value-creation-capture-equilibrium in new product development alliances : a matter of coopetition, expert power, and alliance importance
Bouncken, Ricarda B.
;
Fredrich, Viktor
;
Ritala, Paavo
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 648-662
Persistent link: https://www.econbiz.de/10012372739
Saved in:
9
Entrepreneurial orientation in vertical alliances : joint product
innovation
and learning from allies
Bouncken, Ricarda B.
;
Plüschke, Boris D.
;
Pesch, Robin
; …
- In:
Review of managerial science
10
(
2016
)
2
,
pp. 381-409
Persistent link: https://www.econbiz.de/10011670073
Saved in:
10
Effects of divergent communication schemes in new product development alliances
Pesch, Robin
;
Bouncken, Ricarda B.
;
Kraus, Sascha
- In:
Management research review
39
(
2016
)
3
,
pp. 289-309
Persistent link: https://www.econbiz.de/10011557472
Saved in:
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