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Nachhaltige Gütesiegel und ihre Rolle im Verbraucherverhalten

Hieke, Sophie; Grunert, Klaus G.; Wills, Josephine - In: CSR und Produktmanagement : langfristige …, (pp. 69-95). 2015

Persistent link: https://www.econbiz.de/10011290700

A cross-cultural study of cereal food quality perception

Krutulyte, Rasa; Costa, Ana I.; Grunert, Klaus G. - In: Journal of food products marketing 15 (2009) 3, pp. 304-323

Persistent link: https://www.econbiz.de/10003882713

Do size labels have a common meaning among consumers?

Aydinoglu, Nilufer Z.; Krishna, Aradhna; Wansink, Brian - In: Sensory marketing : research on the sensuality of products, (pp. 343-357). 2010

Persistent link: https://www.econbiz.de/10003933308

Guiltless gluttony : the asymmetric effect of size labels on size perceptions and consumption

Aydinoğlu, Nİlüfer Z.; Krishna, Aradhna - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 1095-1112

Persistent link: https://www.econbiz.de/10009006645

Processing and acting on nutrition labeling on food : the state of knowledge and new directions for transformative consumer research

Grunert, Klaus G.; Bolton, Lisa E.; Raats, Monique M. - In: Transformative consumer research for personal and …, (pp. 333-351). 2012

Persistent link: https://www.econbiz.de/10009260769

Guiltless gluttony : the asymmetric effect of size labels on size perceptions and consumption

Aydinoğlu, Nilüfer Z.; Krishna, Aradhna - In: Journal of consumer research : JCR ; an … 40 (2013/14), pp. 2-19

Persistent link: https://www.econbiz.de/10009777171

Standing out in the crowd : the effect of information clutter on consumer attention for front-of-pack nutrition labels

Bialkova, Svetlana; Grunert, Klaus G.; Trijp, Hans van - In: Food policy : economics planning and politics of food … 41 (2013), pp. 65-74

Persistent link: https://www.econbiz.de/10010201345

Sustainability labels on food products : consumer motivation, understanding and use

Grunert, Klaus G.; Hieke, Sophie; Wills, Josephine - In: Food policy : economics planning and politics of food … 44 (2014), pp. 177-189

Persistent link: https://www.econbiz.de/10010357008

Smellizing cookies and salivating : a focus on olfactory imagery

Krishna, Aradhna; Morrin, Maureen; Sayin, Eda - In: Journal of consumer research : JCR ; an … 41 (2014/15) 1, pp. 18-34

Persistent link: https://www.econbiz.de/10010381022

A Cross-Cultural Study of Cereal Food Quality Perception

Krutulyte, Rasa; Costa, Ana I.; Grunert, Klaus G. - 2010

Cereal food production and use show substantial heterogeneity across Europe. For a category central in most EU diets, cereal food quality perception is nevertheless surprisingly understudied. With this in mind, 357 Danish, Lithuanian, and Portuguese citizens were interviewed about the importance...

Persistent link: https://www.econbiz.de/10014197218