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Consumer behavior : buying, having, and being
Solomon, Michael R. - 1996 - 3. ed
Persistent link: https://www.econbiz.de/10000532680
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Consumer behaviour : a European perspective
Solomon, Michael R.; Bamossy, Gary J.; Askegaard, Søren - 1999
Persistent link: https://www.econbiz.de/10000678127
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Konsumentenverhalten
Solomon, Michael R. - 2016 - 11., aktualisierte Auflage
Das international bekannte Lehrbuch Konsumentenverhalten von Michael R. Solomon (Professor für Konsumentenverhalten an der St. Joseph's University in Philadelphia, USA) untersucht die verschiedenen Aspekte des alltäglichen Konsumentenverhaltens. Aktuelle regionale und internationale...
Persistent link: https://www.econbiz.de/10011438334
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Marketing : real people, real choices
Solomon, Michael R.; Marshall, Greg W.; Stuart, Elnora W. - 2018 - Ninth edition
Persistent link: https://www.econbiz.de/10011553808
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Consumer behavior : buying, having, and being
Solomon, Michael R. - 2018 - Twelfth edition, global edition
Persistent link: https://www.econbiz.de/10011687317
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Social media marketing
Tuten, Tracy L.; Solomon, Michael R. - 2018 - 3rd edition
Persistent link: https://www.econbiz.de/10011776197
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Consumer behaviour : a European perspective
Solomon, Michael R.; Bamossy, Gary J.; Askegaard, Søren; … - 2016 - Sixth Edition
Persistent link: https://www.econbiz.de/10011443617
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Konsumentenverhalten : der europäische Markt
Solomon, Michael R.; Bamossy, Gary J.; Askegaard, Søren - 2001
Persistent link: https://www.econbiz.de/10001585951
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Consumer behaviour : a European perspective
Solomon, Michael R.; Bamossy, Gary J.; Askegaard, Søren - 2002 - 2. ed.
Persistent link: https://www.econbiz.de/10001611652
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Consumer behaviour : a European perspective
Solomon, Michael R.; Bamossy, Gary J.; Askegaard, Søren; … - 2010 - 4. ed.
Persistent link: https://www.econbiz.de/10003842007