One of the most striking features of movie business is the apparent difference in the contract design over new product introduction. Due to shelf capacity constraints retailers typically receive a higher slotting fee during the initial product introduction phase. In the movie industry, however,...

Empirical studies in Marketing have typically characterized a household's purchase incidence decision, i.e. the household's decision of whether or not to buy a product on a given shopping visit, as being independent of the household's purchase incidence decisions in other product categories....