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Consumer behaviour
113
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Bagozzi, Richard P.
158
Yi, Youjae
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Verbeke, Willem J. M. I.
19
Grappi, Silvia
12
Park, Sang-June
12
Romani, Simona
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Belschak, Frank
11
Gong, Taeshik
10
Xie, Chunyan
10
Batra, Rajeev
5
Sekerka, Leslie E.
5
Bergami, Massimo
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Dholakia, Utpal M.
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Kim, Seo Young
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Lee, Yeong-Ran
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Morandin, Gabriele
4
Sguera, Francesco
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Ahuvia, Aaron
3
Berg, Wouter E. van den
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Dietvorst, Roeland C.
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Epstein, Marc J.
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Kwon, Yongju
3
Lee, Jaehoon
3
Nataraajan, Rajan
3
Park, Jihye
3
Paulssen, Marcel
3
Pozharliev, Rumen
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Supphellen, Magne
3
Wisner, Priscilla S.
3
Wuyts, Stefan
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Yoon, Carolyn
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Atakan, S. Sinem
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Bagozzi, Richard
2
Bayus, Barry L.
2
Birk, Matthias M.
2
Boss, David S.
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2
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Psychology & marketing
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13
Journal of the Academy of Marketing Science
7
Total quality management & business excellence
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5
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ERIM report series research in management
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European journal of marketing : EJM
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4
Journal of retailing and consumer services
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Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
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Marketing letters : a journal of research in marketing
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Betriebswirtschaftliche Diskussionsbeiträge
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Handbook of brand relationships
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2
Management information systems : mis quarterly
2
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2
Routledge companions in business, management and accounting
2
Sustainability, environmental performance and disclosures
2
The SAGE handbook of marketing theory
2
AMS review : official publication of the Academy of Marketing Science
1
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
1
Asia marketing journal
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Asia-Pacific journal of business administration
1
Australian journal of management
1
British journal of management
1
Business ethics : a European review
1
Changing the course of marketing : alternative paradigms for widening marketing theory
1
Cogent business & management
1
Continuing to broaden the marketing concept
1
Continuing to broaden the marketing concept : making the world a better place
1
Cross-cultural human resource management
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ECONIS (ZBW)
OLC EcoSci
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1
An investigation into the role of intentions as mediators of the attitude-behavior relationship
Bagozzi, Richard P.
- In:
Journal of economic psychology : research in economic …
10
(
1989
)
1
,
pp. 35-62
Persistent link: https://www.econbiz.de/10001079426
Saved in:
2
Reflections on a scholarly career : from inside out and back again
Bagozzi, Richard P.
-
2011
Persistent link: https://www.econbiz.de/10009270400
Saved in:
3
A prospectus for theory construction in marketing : revisited and revised
Bagozzi, Richard P.
- In:
Die Kausalanalyse : ein Instrument der empirischen …
,
(pp. 45-81)
.
1998
Persistent link: https://www.econbiz.de/10001299883
Saved in:
4
Some thoughts on happiness, well-being, and a meaningful life for academics
Bagozzi, Richard P.
- In:
Continuing to broaden the marketing concept : making …
,
(pp. 137-169)
.
2020
Persistent link: https://www.econbiz.de/10012321153
Saved in:
5
The rebirth of attitude research in marketing
Bagozzi, Richard P.
- In:
Journal of the Market Research Society : JMRS
30
(
1988
)
2
,
pp. 163-195
Persistent link: https://www.econbiz.de/10001051039
Saved in:
6
Self-regulatory processes and new product adoption behavior
Bagozzi, Richard P.
- In:
Konsumentenforschung : gewidmet Werner Kroeber-Riel zum …
,
(pp. 369-378)
.
1994
Persistent link: https://www.econbiz.de/10001288162
Saved in:
7
Causal models in marketing
Bagozzi, Richard P.
-
1980
Persistent link: https://www.econbiz.de/10000048491
Saved in:
8
Behavioral science foundations for global marketing research and practice : the model of goal-directed behavior
Bagozzi, Richard P.
- In:
Journal of global marketing
37
(
2024
)
4
,
pp. 237-263
Persistent link: https://www.econbiz.de/10015192616
Saved in:
9
Marketing as exchange : is it indistinguishable from social psychology?
Bagozzi, Richard P.
- In:
Changing the course of marketing : alternative …
,
(pp. 257-262)
.
1985
Persistent link: https://www.econbiz.de/10001307190
Saved in:
10
The evolution of marketing thought: from economic to social exchange and beyond
Bagozzi, Richard P.
- In:
The SAGE handbook of marketing theory
,
(pp. 244-265)
.
2010
Persistent link: https://www.econbiz.de/10003923132
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