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An outside-in approach to resource-based theories
Day, George S. - In: Journal of the Academy of Marketing Science 42 (2014) 1, pp. 27-28
Persistent link: https://www.econbiz.de/10010256720
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On the role of the RBV in marketing
Wernerfelt, Birger - In: Journal of the Academy of Marketing Science 42 (2014) 1, pp. 22-23
Persistent link: https://www.econbiz.de/10010256728
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Resource-based theory in marketing
Kozlenkova, Irina V.; Samaha, Stephen A.; Palmatier, … - In: Journal of the Academy of Marketing Science 42 (2014) 1, pp. 1-21
Persistent link: https://www.econbiz.de/10010256738
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Gaining and sustaining competitive advantage
Barney, Jay B. - 2002 - 2. ed.
Persistent link: https://www.econbiz.de/10001533743
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Firm resources and sustained competitive advantage
Barney, Jay B. - 2003
Persistent link: https://www.econbiz.de/10001797866
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Firm resources and sustained competitive advantage
Barney, Jay B. - In: International business strategy : theory and practice, (pp. 283-301). 2015
Persistent link: https://www.econbiz.de/10010493545
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Firm resource and sustained competitive advantage
Barney, Jay B. - 2008
Persistent link: https://www.econbiz.de/10003653457
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Theory contributions and the AMR Review process
Barney, Jay B. - In: The Academy of Management review : AMR 43 (2018) 1, pp. 1-4
Persistent link: https://www.econbiz.de/10011809910
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Positioning a theory paper for publication
Barney, Jay B. - In: The Academy of Management review : AMR 43 (2018) 3, pp. 345-348
Persistent link: https://www.econbiz.de/10011942903
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Organizational culture : can it be a source of sustained competitive advantage?
Barney, Jay B. - In: The Academy of Management review : AMR 11 (1986) 3, pp. 656-665
Persistent link: https://www.econbiz.de/10001014842