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A service lens on value creati...
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Service-Dominant Logic
69
Service-dominant logic
69
Marketing theory
48
Marketingtheorie
48
Betriebliche Wertschöpfung
30
Value creation
30
Dienstleistung
26
Services
24
Beziehungsmarketing
22
Relationship marketing
22
Marketing
19
Innovation
17
Theory
17
Dienstleistungsmarketing
15
Services marketing
15
Theorie
15
Customer integration
13
Kundenintegration
13
USA
13
United States
13
Marketing management
12
Marketingmanagement
12
Lieferantenmanagement
11
New product development
11
Produktentwicklung
11
Supplier relationship management
11
Consumer behaviour
9
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9
Institutionenökonomik
9
Konsumentenverhalten
9
Einzelhandel
8
Innovation management
8
Innovationsmanagement
8
Institutions
8
Vereinigte Staaten
8
service-dominant logic
8
Dienstleistungsinnovation
7
Dienstleistungssektor
7
Retail trade
7
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7
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Undetermined
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121
Aufsatz in Zeitschrift
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Collection of articles of several authors
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Sammelwerk
7
Nachruf
5
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5
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3
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2
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2
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1
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1
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1
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English
165
Undetermined
12
German
1
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Lusch, Robert F.
107
Vargo, Stephen L.
99
Akaka, Melissa Archpru
20
Bettencourt, Lance A.
13
Wieland, Heiko
13
Koskela-Huotari, Kaisa
10
Laczniak, Gene R.
6
O'Brien, Matthew
5
Hartmann, Nathaniel N.
4
Houston, Mark B.
4
Kaartemo, Valtteri
4
Schau, Hope Jensen
4
Siltaloppi, Jaakko
4
Lim, Steve C.
3
Lusch, Robert
3
Maglio, Paul P.
3
Udell, Jon G.
3
Webster, Frederick E. <Jr.>
3
Ahearne, Michael
2
Akhter, Humayun
2
Brown, James R.
2
Brown, Stephen Walter
2
Chandler, Jennifer D.
2
Chen, Yubo
2
Corsaro, Daniela
2
Duhan, Dale F.
2
Dunne, Patrick M.
2
Edvardsson, Bo
2
Fehrer, Julia
2
Frias, Kellilynn M.
2
Greer, Charles R.
2
Jaakkola, Elina
2
Liu, Yong
2
Nariswari, Angeline
2
Nix, Nancy W.
2
O'Shaughnessy, John
2
O'Shaughnessy, Nicholas Jackson
2
Polese, Francesco
2
Reynoso, Javier
2
Schmidtz, David
2
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Academy of Marketing Science
1
American Marketing Association
1
Summer Educators' Conference <1985, Washington, DC>
1
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Journal of the Academy of Marketing Science
13
Journal of macromarketing
8
Journal of macromarketing : examining the interactions among markets, marketing, and society
8
AMS review : official publication of the Academy of Marketing Science
7
Journal of business research : JBR
7
Business horizons
5
Journal of service management
5
Marketing theory
5
European journal of marketing : EJM
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of marketing
4
Journal of retailing
4
Journal of business market management : jbm
3
Journal of service research : JSR
3
Review of marketing research
3
E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies
2
Harvard business review : HBR
2
Information systems and e-business management : ISeB
2
International journal of physical distribution & logistics management : IJPD & LM
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of operations management
2
Journal of personal selling & sales management : JPSSM
2
MSI reports : working paper series
2
Management information systems : mis quarterly
2
Organizational dynamics : a quarterly review of organizational behavior for professional managers
2
Review of regional economics and business
2
Service science, management and engineering : education for the 21st Century
2
Toward a better understanding of the role of value in markets and marketing
2
A twenty-first century guide to Aldersonian marketing thought
1
AMA educators' proceedings
1
Academy of Management perspectives : AMP
1
Advances in international marketing
1
Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
1
An SME perspective
1
Australasian marketing journal
1
Business ethics and leadership : BEL
1
Chris Argyris : critical evaluations in business and management
1
Consumer culture theory
1
Die Betriebswirtschaft : DBW
1
E-marketing ; Vol. 3
1
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ECONIS (ZBW)
OLC EcoSci
95
Other ZBW resources
24
RePEc
20
USB Cologne (EcoSocSci)
11
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1
Service, value networks and learning
Lusch, Robert F.
;
Vargo, Stephen L.
;
Tanniru, Mohan
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10003965741
Saved in:
2
Advancing service science with service-dominant logic : clarifications and conceptual development
Vargo, Stephen L.
;
Lusch, Robert F.
;
Akaka, Melissa Archpru
-
2010
Persistent link: https://www.econbiz.de/10003968697
Saved in:
3
Transitioning from service management to service-dominant logic : observations and recommendations
Gummesson, Evert
;
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
International journal of quality and service sciences
2
(
2010
)
1
,
pp. 8-22
Persistent link: https://www.econbiz.de/10003969017
Saved in:
4
A service-dominant logic for marketing
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
The SAGE handbook of marketing theory
,
(pp. 219-234)
.
2010
Persistent link: https://www.econbiz.de/10003923125
Saved in:
5
Gaining competitive advantage with service-dominant logic
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
Handbook of business-to-business marketing
,
(pp. 109-124)
.
2012
Persistent link: https://www.econbiz.de/10009500194
Saved in:
6
Service-dominant logic : toward reframing business for enhanced e-novation
Lusch, Robert F.
;
Vargo, Stephen L.
;
Akaka, Melissa Archpru
- In:
E-novation for competitive advantage in collaborative …
,
(pp. 76-91)
.
2011
Persistent link: https://www.econbiz.de/10009387791
Saved in:
7
Service-dominant logic foundations of e-novation
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
E-novation for competitive advantage in collaborative …
,
(pp. 1-15)
.
2011
Persistent link: https://www.econbiz.de/10009387815
Saved in:
8
Stepping aside and moving on : a rejoinder to a rejoinder
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1319-1321
Persistent link: https://www.econbiz.de/10009267010
Saved in:
9
Service-dominant logic : a rejoinder to Lusch and Vargo's reply
O'Shaughnessy, John
;
O'Shaughnessy, Nicholas Jackson
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1310-1318
Persistent link: https://www.econbiz.de/10009267013
Saved in:
10
Service-dominant logic : a necessary step
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1298-1309
Persistent link: https://www.econbiz.de/10009267015
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