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China
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Yang, Zhilin
90
Gao, Hongzhi
27
Ballantyne, David
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Cai, Shaohan
13
Knight, John G.
13
Wang, Xuehua
9
Fam, Kim-Shyan
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Hu, Zuohao
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Jun, Minjoon
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Ren, Monica
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Jiang, Ling
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Su, Chenting
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Mather, Damien
5
Zeng, Fue
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Zhang, Hongxia
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Insch, Andrea
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Knight, John
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Zhou, Xinyue
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Chen, Shijiao
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Hyman, Michael R.
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Ma, Yongchao
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Payne, Adrian
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Zhou, Wenkai
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
8
Asia Pacific journal of marketing and logistics
4
International marketing review
4
Journal of business ethics : JBE
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Research frontiers on the international marketing strategies of Chinese brands
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Business horizons
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CSAE working paper / Centre for the Study of African Economies
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Corporate social responsibility and environmental management
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Customer engagement : contemporary issues and challenges
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Energy strategy reviews
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European journal of international management : EJIM
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European journal of marketing : EJM
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European management journal
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Food policy : economics planning and politics of food and agriculture
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Handbuch Relationship Marketing : Konzeption und erfolgreiche Umsetzung
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Internal marketing : directions for management
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ECONIS (ZBW)
OLC EcoSci
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Other ZBW resources
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RePEc
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USB Cologne (EcoSocSci)
2
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1
Toward a gatekeeping perspective of insider-outsider relationship development in China
Gao, Hongzhi
;
Knight, John G.
;
Yang, Zhilin
; …
- In:
Journal of world business : JWB
49
(
2014
)
3
,
pp. 312-320
Persistent link: https://www.econbiz.de/10010399377
Saved in:
2
Paradoxes and guanxi dilemmas in emerging Chinese-Western intercultural relationships
Gao, Hongzhi
;
Ballantyne, David
;
Knight, John G.
- In:
Industrial marketing management : the international …
39
(
2010
)
2
,
pp. 264-272
Persistent link: https://www.econbiz.de/10003956187
Saved in:
3
Guanxi as a gateway in Chinese-Western business relationships
Gao, Hongzhi
;
Knight, John G.
;
Ballantyne, David
- In:
The journal of business & industrial marketing
27
(
2012
)
6
,
pp. 456-467
Persistent link: https://www.econbiz.de/10009665499
Saved in:
4
Consumer scapegoating during a systemic product-harm crisis
Gao, Hongzhi
;
Knight, John G.
;
Zhang, Hongxia
;
Mather, …
- In:
Journal of marketing management : MM
28
(
2012
)
11/12
,
pp. 1270-1290
Persistent link: https://www.econbiz.de/10009702006
Saved in:
5
Guilt by association : heuristic risks for foreign brands during a product-harm crisis in China
Gao, Hongzhi
;
Knight, John G.
;
Zhang, Hongxia
;
Mather, …
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1044-1051
Persistent link: https://www.econbiz.de/10009755360
Saved in:
6
Riding out the Muhammad Cartoons crisis : contrasting strategies and outcomes
Knight, John G.
;
Mitchell, Bradley S.
;
Gao, Hongzhi
- In:
Long range planning : LRP ; international journal of …
42
(
2009
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10003825366
Saved in:
7
Spillover of distrust from domestic to imported brands in a crisis-sensitized market
Gao, Hongzhi
;
Zhang, Hongxia
;
Zhang, Xuan
;
Knight, John G.
- In:
Journal of international marketing
23
(
2015
)
1
,
pp. 91-112
Persistent link: https://www.econbiz.de/10010520810
Saved in:
8
Trust erosion during industry-wide crises : the central role of consumer legitimacy judgement
Chen, Shijiao
;
Zhang, Jing A.
;
Gao, Hongzhi
;
Yang, Zhilin
; …
- In:
Journal of business ethics : JBE
175
(
2022
)
1
,
pp. 95-116
Persistent link: https://www.econbiz.de/10012704735
Saved in:
9
Managing business-to-business disruptions : surviving and thriving in the face of challenges : editorial
Zhang, Chun
;
Gao, Hongzhi
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 72-78
Persistent link: https://www.econbiz.de/10013494043
Saved in:
10
Co-evolutions in global decoupling : learning from the global semiconductor industry
Gao, Hongzhi
;
Ren, Monica
;
Shih, Tsui-Yii
- In:
International business review : the official journal of …
32
(
2023
)
6
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014439776
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