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Consumer behaviour
10
Konsumentenverhalten
10
Hamburg-Amerika Linie
9
Beziehungsmarketing
5
Customer value
5
Kundenwert
5
Museum
5
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5
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4
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3
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3
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3
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perceived value
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German
33
English
16
French
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Mencarelli, Rémi
17
Himer, Kurt
7
Pulh, Mathilde
6
Hasselmann, Friedrich
4
Lombart, Cindy
4
Rivière, Arnaud
4
Chaney, Damien
3
Blut, Markus
2
Huldermann, Bernhard
2
Lunardo, Renaud
2
Marteaux, Séverine
2
Thiess, Karl
2
Ballin, Albert
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Belvaux, Bertrand
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Bonnefoy-Claudet, Lydie
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Chown, Mark
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Damiani, Judith
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Felix Martins, Sophie
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Gipkens, Julius
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Gnanaguru, R.
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Grewal, Dhruv
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Henon, Ericka
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Kaegbein, August
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Kreziak, Dominique
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Landmann, Max
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Maubisson, Laurent
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Melnik, Josef
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Puvaneswari, K.
1
Sivakumar, V. Mohan
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Stinnes, Hugo
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Hamburg-Amerika Linie
32
Deutsch-Australische Dampfschiffs-Gesellschaft <Hamburg>
2
Verein Hamburger Rheder
2
Deutsche Afrika-Linien <Hamburg>
1
Deutsche Ost-Afrika-Linie <Hamburg>
1
H.G. Rahtgens <Firma>
1
Hamburg-Amerikanische Packetfahrt-Actien-Gesellschaft
1
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1
Hessische Akademie der Forschung und Planung im Ländlichen Raum
1
Horticulture Australia Limited <Sydney>
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United American Lines
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Woermann-Linie AG
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International journal of arts management
2
Journal of business research : JBR
2
Journal of retailing and consumer services
2
Moderne Zeitfragen
2
Recherche et applications en marketing
2
International journal of market research
1
International journal of services and operations management
1
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1
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ECONIS (ZBW)
RePEc
15,853
USB Cologne (EcoSocSci)
7
OLC EcoSci
5
Other ZBW resources
4
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1
Museums, consumers, and on-site experiences
Mencarelli, Rémi
;
Marteaux, Séverine
;
Pulh, Mathilde
- In:
Marketing intelligence & planning
28
(
2010
)
2/3
,
pp. 330-348
Persistent link: https://www.econbiz.de/10003989432
Saved in:
2
Vers une clarification théorique de la notion de valeur perçue en marketing
Rivière, Arnaud
;
Mencarelli, Rémi
- In:
Recherche et applications en marketing
27
(
2012
)
3
,
pp. 97-123
Persistent link: https://www.econbiz.de/10010199786
Saved in:
3
Museoparks and re-enchantment of the museum visits : an approach centred on visual ethnology
Mencarelli, Rémi
;
Pulh, Mathilde
- In:
Qualitative market research : an international journal
15
(
2012
)
2
,
pp. 148-164
Persistent link: https://www.econbiz.de/10009548819
Saved in:
4
Positioning strategies of cultural institutions : a renewal of the offer in the face of shifting consumer trends
Pulh, Mathilde
;
Marteaux, Séverine
;
Mencarelli, Rémi
- In:
International journal of arts management
10
(
2008
)
3
,
pp. 4-20
Persistent link: https://www.econbiz.de/10003737746
Saved in:
5
Perceived value in B2B and B2C : a comparative approach and cross-fertilization
Mencarelli, Rémi
;
Rivière, Arnaud
- In:
Marketing theory
15
(
2015
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10011494597
Saved in:
6
Web 2.0 : is the museum-visitor relationship being redefined?
Pulh, Mathilde
;
Mencarelli, Rémi
- In:
International journal of arts management
18
(
2015
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10011414778
Saved in:
7
Influences of the perceived value on actual repurchasing behavior : empirical exploration in a retailing context
Mencarelli, Rémi
;
Lombart, Cindy
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 12-21
Persistent link: https://www.econbiz.de/10011743101
Saved in:
8
Modélisation et tests des efets d'une stratégie d'enrichissement expérientiel : application aud contexte touristique
Bonnefoy-Claudet, Lydie
;
Mencarelli, Rémi
;
Lombart, Cindy
- In:
Recherche et applications en marketing
30
(
2015
)
4
,
pp. 69-94
Persistent link: https://www.econbiz.de/10011552721
Saved in:
9
When the arts inspire businesses : museums as a heritage redefinition tool of brands
Chaney, Damien
;
Pulh, Mathilde
;
Mencarelli, Rémi
- In:
Journal of business research : JBR
85
(
2018
),
pp. 452-458
Persistent link: https://www.econbiz.de/10011815613
Saved in:
10
Do myriad e-channels always create value for customers? : a dynamic analysis of the perceived value of a digital information product during the usage phase
Mencarelli, Rémi
;
Rivière, Arnaud
;
Lombart, Cindy
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012665834
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