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Consumer innovativeness, perceived innovation and attitude towards "neo-retro"-product design
Fort-Rioche, Laurence; Ackermann, Claire-Lise - In: European journal of innovation management : EJIM 16 (2013) 4, pp. 495-516
Persistent link: https://www.econbiz.de/10010225476
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Consumer response to product form in technology-based industrie
Truong, Yann; Klink, Richard R.; Fort-Rioche, Laurence; … - In: The journal of product innovation management : an … 31 (2014) 4, pp. 867-876
Persistent link: https://www.econbiz.de/10010375861
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The contribution of implicit cognition to the Theory of Reasoned Action Model : a study of food preferences
Ackermann, Claire-Lise; Palmer, Adrian - In: Journal of marketing management : MM 30 (2014) 5/6, pp. 529-550
Persistent link: https://www.econbiz.de/10010376935
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Understanding omni-channel shopping value : a mixed-method study
Huré, Elodie; Picot-Coupey, Karine; Ackermann, Claire-Lise - In: Journal of retailing and consumer services 39 (2017), pp. 314-330
Persistent link: https://www.econbiz.de/10011747906
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De l'attitude implicite et de sa mesure : fondements et pratiques en comportement du consommateur
Ackermann, Claire-Lise; Mathieu, Jean-Pierre - In: Recherche et applications en marketing 30 (2015) 2, pp. 58-81
Persistent link: https://www.econbiz.de/10011529381
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Consumer response to service brand physical elements : using a semantic priming task to explore implicit understanding of service brand meaning
Belboula, Imène; Ackermann, Claire-Lise - In: Journal of retailing and consumer services 61 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012581856
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Consumers' responses to product design : using a semantic priming task to assess automatic understanding of product positioning
Belboula, Imene; Ackermann, Claire-Lise; Mathieu, … - In: International journal of market research 61 (2019) 2, pp. 140-156
Persistent link: https://www.econbiz.de/10012172155
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"So, what is it? and do i like it?" : new product categorisation and the formation of consumer implicit attitude
Ackermann, Claire-Lise; Teichert, Thorsten; Truong, Yann - In: Journal of marketing management : MM 34 (2018) 9/10, pp. 796-818
Persistent link: https://www.econbiz.de/10011935666
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Still work and/or fun? : corroboration of the hedonic and utilitarian shopping value scale
Picot-Coupey, Karine; Krey, Nina; Huré, Elodie; … - In: Journal of business research : JBR 126 (2021), pp. 578-590
Persistent link: https://www.econbiz.de/10012494320
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Consumer anticipation : antecedents, processes and outcomes
Vichiengior, Tunyaporn; Ackermann, Claire-Lise; Palmer, … - In: Journal of marketing management : JMM ; journal of the … 35 (2019) 1/2, pp. 130-159
Persistent link: https://www.econbiz.de/10012178374