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Benchmarking the impact of customer share in key-supplier relationships
Eggert, Andreas
;
Ulaga, Wolfgang
;
Hollmann, Sabine
- In:
The journal of business & industrial marketing
24
(
2009
)
3/4
,
pp. 154-160
Persistent link: https://www.econbiz.de/10009524605
Saved in:
2
Who owns the customer? : disentangling customer loyalty in indirect distribution channels
Eggert, Andreas
;
Henseler, Jörg
;
Hollmann, Sabine
- In:
The journal of supply chain management : a global …
48
(
2012
)
2
,
pp. 75-92
Persistent link: https://www.econbiz.de/10009549713
Saved in:
3
Advancing marketing theory and practice : guidelines for crafting research propositions
Ulaga, Wolfgang
;
Kleinaltenkamp, Michael
;
Kashyap, Vishal
; …
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 395-406
Persistent link: https://www.econbiz.de/10012819684
Saved in:
4
Revenue and profit implications of industrial service strategies
Eggert, Andreas
;
Hogreve, Jens
;
Ulaga, Wolfgang
; …
- In:
Journal of service research : JSR
17
(
2014
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10010356891
Saved in:
5
"It's almost like taking the sales out of selling" : towards a conceptualization of value-based selling in business markets
Terho, Harri
;
Haas, Alexander
;
Eggert, Andreas
;
Ulaga, …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 174-185
Persistent link: https://www.econbiz.de/10009513191
Saved in:
6
Managing customer share in key supplier relationships
Eggert, Andreas
;
Ulaga, Wolfgang
- In:
Industrial marketing management : the international …
39
(
2010
)
8
,
pp. 1346-1355
Persistent link: https://www.econbiz.de/10008807117
Saved in:
7
Industrial services, product innovations, and firm profitability : a multiple-group latent growth curve analysis
Eggert, Andreas
;
Hogreve, Jens
;
Ulaga, Wolfgang
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
5
,
pp. 661-670
Persistent link: https://www.econbiz.de/10009273128
Saved in:
8
Linking customer value to customer share in business relationships
Ulaga, Wolfgang
;
Eggert, Andreas
- In:
Creating and managing superior customer value
,
(pp. 221-247)
.
2009
Persistent link: https://www.econbiz.de/10003826408
Saved in:
9
Do customized service packages impede value capture in industrial markets?
Steiner, Michael
;
Eggert, Andreas
;
Ulaga, Wolfgang
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10011453165
Saved in:
10
How sales strategy translates into performance : the role of salesperson customer orientation and value-based selling
Terho, Harri
;
Eggert, Andreas
;
Haas, Alexander
;
Ulaga, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 12-21
Persistent link: https://www.econbiz.de/10010530587
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