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Facilitating knowledge transfer during SOX-mandated audit partner rotation
Sanders, Christina Butler; Steward, Michelle D.; … - In: Business horizons 52 (2009) 6, pp. 573-583
Persistent link: https://www.econbiz.de/10008896776
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The Ownership Effect in Consumer Responses to Brand Line Stretches
Kirmani, Amna; Sood, Sanjay; Bridges, Sheri - In: Journal of marketing 63 (1999) 1, pp. 88-101
Persistent link: https://www.econbiz.de/10005970708
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ARTICLES - Communication Strategies for Brand Extensions: Enhancing Perceived Fit by Establishing Explanatory Links
Bridges, Sheri; Keller, Kevin Lane; Sood, Sanjay - In: Journal of advertising : official publication of the … 29 (2000) 4, pp. 1-12
Persistent link: https://www.econbiz.de/10008120060
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The Relation Between Employee Perceptions of Stakeholder Balance and Corporate Financial Performance
Bridges, Sheri; Marcum, William; Harrison, J.Kline - In: SAM advanced management journal : amj 68 (2003) 2, pp. 50
Persistent link: https://www.econbiz.de/10006761948
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Role identity and attributions of high-performing salespeople
Steward, Michelle D.; Hutt, Michael D.; Walker, Beth A.; … - In: The journal of business & industrial marketing 24 (2009) 7, pp. 463-473
Persistent link: https://www.econbiz.de/10008316429
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The influence of different types of cues-to-action on vaccination behavior : an exploratory study
Morgan, Felicia N.; McCabe, Deborah Brown; Howley, … - In: Journal of marketing theory and practice 18 (2010) 2, pp. 191-208
Persistent link: https://www.econbiz.de/10009884942
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Wearing many hats: Supply managers' behavioral complexity and its impact on supplier relationships
Wu, Zhaohui; Steward, Michelle D.; Hartley, Janet L. - In: Journal of business research : JBR 63 (2010) 8, pp. 817-824
Persistent link: https://www.econbiz.de/10008433502
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Using the Madeline Hunter Direct Instruction Model to Improve Outcomes Assessments in Marketing Programs
Steward, Michelle D.; Martin, Gregory S.; Burns, Alvin C.; … - In: Journal of marketing education : JME 32 (2010) 2, pp. 128-140
Persistent link: https://www.econbiz.de/10008436747
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The coordination strategies of high-performing salespeople: internal working relationships that drive success
Steward, Michelle D.; Walker, Beth A.; Hutt, Michael D.; … - In: Journal of the Academy of Marketing Science 38 (2010) 5, pp. 550-567
Persistent link: https://www.econbiz.de/10008447604
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Knowledge dissemination in operations management: Published perceptions versus academic reality
Meredith, Jack R.; Steward, Michelle D.; Lewis, Bruce R. - In: Omega : the international journal of management science 39 (2011) 4, pp. 435-447
Persistent link: https://www.econbiz.de/10008768639