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DeSarbo, Wayne S.
29
Jedidi, Kamel
24
Desarbo, Wayne S.
10
Wedel, Michel
6
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5
Jagpal, Sharan
5
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
Journal of marketing research : JMR
11
Journal of modelling in management
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Strategic management journal
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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OLC EcoSci
ECONIS (ZBW)
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Finite-Mixture Structural Equation Models for Response-Based Segmentation and Unobserved Heterogeneity
Jedidi, Kamel
;
Jagpal, Harsharanjeet S.
;
DeSarbo, Wayne S.
- In:
Marketing science : the marketing journal of the …
16
(
1997
)
1
,
pp. 39-59
Persistent link: https://www.econbiz.de/10006925020
Saved in:
2
Finite-Mixture Structural Equation Models for Response-Based Segmentation and Unobserved Heterogeneity
Jedidi, Kamel
;
Jagpal, Harsharanjeet S.
;
DeSarbo, Wayne S.
- In:
Marketing science : the marketing journal of the …
16
(
1997
)
1
,
pp. 39-59
Persistent link: https://www.econbiz.de/10006925033
Saved in:
3
The Spatial Representation of Heterogeneous Consideration Sets
DeSarbo, Wayne S.
;
Jedidi, Kamel
- In:
Marketing science : the marketing journal of the …
14
(
1995
)
3
,
pp. 326
Persistent link: https://www.econbiz.de/10006936062
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4
A New Approach to Country Segmentation Utilizing Multinational Diffusion Patterns
Helsen, Kristiaan
;
Jedidi, Kamel
;
DeSarbo, Wayne S.
- In:
Journal of marketing
57
(
1993
)
4
,
pp. 60-71
Persistent link: https://www.econbiz.de/10006008189
Saved in:
5
Consideration Sets in Conjoint Analysis
Jedidi, Kamel
;
Kohli, Rajeev
;
DeSarbo, Wayne S.
- In:
Journal of marketing research : JMR
33
(
1996
)
3
,
pp. 364-372
Persistent link: https://www.econbiz.de/10006679187
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6
Identifying Sources of Heterogeneity for Empirically Deriving Strategic Types: A Constrained Finite-Mixture Structural-Equation Methodology
Desarbo, Wayne S.
;
Di Benedetto, C.Anthony
;
Jedidi, Kamel
; …
- In:
Management science : journal of the Institute for …
52
(
2006
)
6
,
pp. 909-924
Persistent link: https://www.econbiz.de/10007263049
Saved in:
7
Measuring Heterogeneous Reservation Prices for Product Bundles - This paper develops a new methodology for measuring the joint distribution of reservation prices for products and bundles.
Jedidi, Kamel
;
Jagpal, Sharan
;
Manchanda, Puneet
- In:
Marketing science : the marketing journal of the …
22
(
2003
)
1
,
pp. 107-130
Persistent link: https://www.econbiz.de/10006889613
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8
Probabilistic Subset-Conjunctive Models for Heterogeneous Consumers
Jedidi, Kamel
;
Kohli, Rajeev
- In:
Journal of marketing research : JMR
42
(
2005
)
4
,
pp. 483-494
Persistent link: https://www.econbiz.de/10006642897
Saved in:
9
D MODELING AND SYSTEMS ANALYSIS - Measuring heterogeneous reservation prices for product bundles Df:110
Jedidi, Kamel
;
Jagpal, Sharan
;
Manchanda, Puneet
- In:
Operations research, Management science : OR MS ; the …
43
(
2003
)
5
,
pp. 563-566
Persistent link: https://www.econbiz.de/10006505384
Saved in:
10
E: DECISIONS, PREDICTIONS, AND STATISTICS - Managing advertising and promotion for long-run profitability Ec:140
Jedidi, Kamel
;
Gupta, Sunil
;
Mela, Carl F.
- In:
Operations research, Management science : OR MS ; the …
39
(
1999
)
5
,
pp. 537-540
Persistent link: https://www.econbiz.de/10006517948
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