Narrow search
Showing 1 - 10 of 29
Cover Image
An empirically-based typology of product innovativeness for new financial services: Success and failure scenarios
Avlonitis, George J.; Papastathopoulou, Paulina G.; … - In: The journal of product innovation management : an … 18 (2001) 5, pp. 324-342
Persistent link: https://www.econbiz.de/10006273148
Cover Image
The Impact of Internet Use on Business-to-Business Marketing
Avlonitis, George J.; Karayanni, Despina A. - In: Industrial marketing management : the international … 29 (2000) 5, pp. 441-460
Persistent link: https://www.econbiz.de/10006285925
Cover Image
Antecedents and consequences of CRM technology acceptance in the sales force
Avlonitis, George J.; Panagopoulos, Nikolaos G. - In: Industrial marketing management : the international … 34 (2005) 4, pp. 355-368
Persistent link: https://www.econbiz.de/10006237792
Cover Image
Marketing Orientation and Company Performance: Industrial vs. Consumer Goods Companies
Avlonitis, George J.; Gounaris, Spiros P. - In: Industrial marketing management : the international … 26 (1997) 5, pp. 385-402
Persistent link: https://www.econbiz.de/10006313141
Cover Image
An analysis of product deletion scenarios
Avlonitis, George J.; Hart, Susan J.; Tzokas, Nikolaos X. - In: The journal of product innovation management : an … 17 (2000) 1, pp. 41-56
Persistent link: https://www.econbiz.de/10006291880
Cover Image
Pricing objectives over the service life cycle: some empirical evidence
Avlonitis, George J.; Indounas, Kostis A.; Gounaris, … - In: European journal of marketing : EJM 39 (2005) 5, pp. 696
Persistent link: https://www.econbiz.de/10006077828
Cover Image
Managing a firm's behavior through market orientation development: some empirical findings
Gounaris, Spiros P.; Avlonitis, George J.; … - In: European journal of marketing : EJM 38 (2004) 11-12, pp. 1481-1508
Persistent link: https://www.econbiz.de/10006078811
Cover Image
Marketing orientation and its determinants: An empirical analysis
Avlonitis, George J.; Gounaris, Spiros P. - In: European journal of marketing : EJM 33 (1999) 11-12, pp. 1003-1037
Persistent link: https://www.econbiz.de/10006096455
Cover Image
Assessing the Innovativeness of Organizations and its Antecedents: Project Innovstrat
Avlonitis, George J.; Kouremenos, Athanassios; Tzokas, Nicos - In: European journal of marketing : EJM 28 (1994) 11, pp. 5-28
Persistent link: https://www.econbiz.de/10006104712
Cover Image
Project Dropstrat: What Factors Do Managers Consider in Deciding Whether to Drop a Project?
Avlonitis, George J. - In: European journal of marketing : EJM 27 (1993) 4, pp. 35-57
Persistent link: https://www.econbiz.de/10006106439