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Gordon, Geoffrey L.
8
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6
Ridnour, Rick E.
4
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3
Aurand, Timothy
2
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2
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2
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2
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The journal of business & industrial marketing
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Services marketing quarterly
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American journal of business : applying research to practice ; AJB
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Business horizons
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International business review : the official journal of the European International Business Academy
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Journal of advertising : official publication of the American Academy of Advertising
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Sales manager training practices in small and large firms
Shepherd, C. David
;
Gordon, Geoffrey L.
;
Ridnour, Rick E.
; …
- In:
American journal of business : applying research to …
26
(
2011
)
2
,
pp. 92-117
Persistent link: https://www.econbiz.de/10009959803
Saved in:
2
The training of sales managers: current practices
Gordon, Geoffrey L.
;
Shepherd, C. David
;
Lambert, Brian
; …
- In:
The journal of business & industrial marketing
27
(
2012
)
8
,
pp. 659-673
Persistent link: https://www.econbiz.de/10010034269
Saved in:
3
The Importance of Courting the Individual Investor - Savvy companies know that attracting "the little guy" is a real boon to stock price stability. But the investment mix has to be just right.
Vogelheim, Paul
;
Schoenbachler, Denise D.
;
Gordon, …
- In:
Business horizons
44
(
2001
)
1
,
pp. 69-76
Persistent link: https://www.econbiz.de/10006182992
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4
New product development: Using the salesforce to identify opportunities
Gordon, Geoffrey L.
;
Schoenbachler, Denise D.
; …
- In:
The journal of business & industrial marketing
12
(
1997
)
1
,
pp. 33-50
Persistent link: https://www.econbiz.de/10007308738
Saved in:
5
Taking a "Real-Time" Approach to International Marketing Research
Gordon, Craig C.
;
Schoenbachler, Denise D.
;
Gordon, …
- In:
Journal of professional services marketing
11
(
1995
)
2
,
pp. 189
Persistent link: https://www.econbiz.de/10007079981
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6
Building a University Brand from Within: University Administrators' Perspectives of Internal Branding
Judson, Kimberly
;
Aurand, Timothy
;
Gorchels, Linda
; …
- In:
Services marketing quarterly
30
(
2008
)
1
,
pp. 54-68
Persistent link: https://www.econbiz.de/10008172363
Saved in:
7
Building a University Brand from Within: University Administrators' Perspectives of Internal Branding
Judson, Kimberly
;
Aurand, Timothy
;
Gorchels, Linda
; …
- In:
Services marketing quarterly
30
(
2009
)
1
,
pp. 54-68
Persistent link: https://www.econbiz.de/10008178446
Saved in:
8
Linking effective listening with salesperson performance: An exploratory investigation
Shepherd, C.David
;
Castleberry, Stephen B.
;
Ridnour, Rick E.
- In:
The journal of business & industrial marketing
12
(
1997
)
5-6
,
pp. 315-322
Persistent link: https://www.econbiz.de/10007364150
Saved in:
9
A comparison of the sales management training practices of smaller and larger organizations
Shepherd, C.David
;
Ridnour, Rick E.
- In:
The journal of business & industrial marketing
11
(
1996
)
2
,
pp. 37-46
Persistent link: https://www.econbiz.de/10007313271
Saved in:
10
Communication strategies for technology products in Singapore: a content analysis
Singh, Tanuja
;
Schoenbachler, Denise D.
- In:
International business review : the official journal of …
10
(
2001
)
5
,
pp. 551-570
Persistent link: https://www.econbiz.de/10005949007
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