Narrow search
Showing 1 - 10 of 12
Cover Image
Strategic advertising campaigns
Schultz, Don E. - 1991 - 3. ed., 1. print.
Persistent link: https://www.econbiz.de/10004141078
Cover Image
Essentials of advertising strategy
Schultz, Don E.; Tannenbaum, Stanley I.; Allison, Anne - 1996 - 3. ed.
Persistent link: https://www.econbiz.de/10004310305
Cover Image
Sales promotion essentials : the 10 basic sales promotion techniques and how to use them
Schultz, Don E.; Robinson, William A.; Petrison, Lisa A. - 1998 - 3. ed.
Persistent link: https://www.econbiz.de/10004376561
Cover Image
Communicating globally : an integrated marketing approach
Schultz, Don E.; Kitchen, Philip J. - 2000
Persistent link: https://www.econbiz.de/10004604939
Cover Image
The evolution of integrated marketing communications : the customer-driven marketplace
Schultz, Don E. (contributor) - 2011
Persistent link: https://www.econbiz.de/10009173008
Cover Image
Strategic brand communication campaigns
Schultz, Don E.; Barnes, Beth E. - 1999 - 5. ed
Persistent link: https://www.econbiz.de/10004735311
Cover Image
Raising the corporate umbrella : corporate communications in the 21st century
Kitchen, Philip J.; Schultz, Don E. - 2001
Persistent link: https://www.econbiz.de/10004735460
Cover Image
How to sell more stuff : promotional marketing that really works
Smith, Steve; Schultz, Don E. - 2005
Persistent link: https://www.econbiz.de/10004821090
Cover Image
Strategic advertising campaigns
Schultz, Don E.; Martin, Dennis G. - 1984 - 2. ed.
Persistent link: https://www.econbiz.de/10004789976
Cover Image
IMC the next generation : five steps for delivering value and measuring returns using marketing communication
Schultz, Don E.; Schultz, Heidi - 2004
Persistent link: https://www.econbiz.de/10004790562