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An empirical investigation of power, conflict and satisfaction in a franchisot-franchisee channel of distribution
Lusch, Robert F. - 1975
Persistent link: https://www.econbiz.de/10004853530
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Service innovation : how to go from customer needs to breakthrough services
Bettencourt, Lance A. - 2010 - 1. ed.
Persistent link: https://www.econbiz.de/10004960529
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Management of retail enterprises
Lusch, Robert F. - 1982
Persistent link: https://www.econbiz.de/10004806221
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Retail management
Lusch, Robert F.; Dunne, Patrick; GABLE, MYRON - 1990
Persistent link: https://www.econbiz.de/10004147940
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Cases in retailing
Lusch, Robert F. (contributor) - 1996
Persistent link: https://www.econbiz.de/10004325130
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Introduction to retailing
Lusch, Robert F.; Dunne, Patrick M.; Carver, James R. - 2011 - 7. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10004952553
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Contemporary issues in marketing channels
Lusch, Robert F. (contributor) - 1979
Persistent link: https://www.econbiz.de/10004726829
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Competing for customers : how wholesaler-distributors can meet the power retailer challenge
Lusch, Robert F.; Zizzo, Deborah - 1995
Persistent link: https://www.econbiz.de/10004277395
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The service dominant logic of marketing : dialog, debate, and directions
Lusch, Robert F. (contributor) - 2006
Persistent link: https://www.econbiz.de/10004280580
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Understanding resource management : how to deploy your people, products and processes for maximum productivity
Constantin, James A.; Lusch, Robert F. - 1994
Persistent link: https://www.econbiz.de/10004227344