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Relevance of aggregation level and heterogeneity in sales response models
Hruschka, Harald - 2003
Persistent link: https://www.econbiz.de/10001805813
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Endogeneity of store attributes in heterogeneous store-level sales response models
Hruschka, Harald - In: OR spectrum : quantitative approaches in management 34 (2012) 1, pp. 199-214
Persistent link: https://www.econbiz.de/10009488298
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Nonprofit-Marketing
Hasitschka, Werner; Hruschka, Harald - 1982
Persistent link: https://www.econbiz.de/10000076033
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Handels-Marketing
Hasitschka, Werner (ed.); Bratschitsch, Rudolf (contributor) - 1984
Persistent link: https://www.econbiz.de/10000085634
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Statistical and managerial relevance of aggregation level and heterogeneity in sales response models
Hruschka, Harald - In: Marketing : journal of research and management 2 (2006) 2, pp. 94-102
Persistent link: https://www.econbiz.de/10003391506