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Advertising
Consumer behaviour
53
Konsumentenverhalten
50
USA
21
United States
20
Product labelling
18
Warenkennzeichnung
18
Food
16
Nutrition
16
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Lebensmittel
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Product information
15
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Ernährung
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Gesundheitsrisiko
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Werbung
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Burton, Scot
10
Kees, Jeremy
9
Berry, Christopher
6
Andrews, J. Craig
5
Sheehan, Kim Bartel
3
Ford, John B.
2
Netemeyer, Richard G.
2
Biswas, Abhijit
1
Capella, Michael L.
1
Cermin, Ashley
1
Davis, Cassandra Denise
1
Fraccastero, Katherine
1
Hill, Ronald Paul
1
Howlett, Elizabeth
1
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Journal of advertising : official publication of the American Academy of Advertising
4
Journal of advertising
2
Journal of business research : JBR
2
Journal of Consumer Marketing
1
Journal of business ethics : JBE
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of current issues and research in advertising : JCIRA
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Report / Marketing Science Institute
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ECONIS (ZBW)
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1
Consumer generalization of nutrient content claims in advertising
Andrews, J. Craig
;
Netemeyer, Richard G.
;
Burton, Scot
-
1996
Persistent link: https://www.econbiz.de/10000957472
Saved in:
2
The nutrition elite : do only the highest levels of caloric knowledge, obesity knowledge, and motivation matter in processing nutrition ad claims and disclosures?
Andrews, J. Craig
;
Netemeyer, Richard G.
;
Burton, Scot
- In:
Journal of public policy & marketing : JPP & M ; an …
28
(
2009
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10003875217
Saved in:
3
A longitudinal assessment of corrective advertising mandated in United States v. Philip Morris USA, Inc.
Berry, Christopher
;
Burton, Scot
;
Kees, Jeremy
; …
- In:
Journal of business ethics : JBE
171
(
2021
)
4
,
pp. 757-770
Persistent link: https://www.econbiz.de/10012588929
Saved in:
4
Research issues and needs at the intersection of advertising and public policy
Kees, Jeremy
;
Andrews, J. Craig
- In:
Journal of advertising
48
(
2019
)
1
,
pp. 126-135
Persistent link: https://www.econbiz.de/10012201406
Saved in:
5
An analysis of data quality : professional panels, student subject pools, and Amazon's Mechanical Turk
Kees, Jeremy
;
Berry, Christopher
;
Burton, Scot
; …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 141-155
Persistent link: https://www.econbiz.de/10011686523
Saved in:
6
Amazon's Mechanical Turk : a comment
Ford, John B.
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 156-158
Persistent link: https://www.econbiz.de/10011686524
Saved in:
7
Reply to "Amazon's Mechanical Turk : a comment"
Kees, Jeremy
;
Berry, Christopher
;
Burton, Scot
; …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 159-162
Persistent link: https://www.econbiz.de/10011686525
Saved in:
8
Drivers of data quality in advertising research : differences across MTurk and professional panel samples
Berry, Christopher
;
Kees, Jeremy
;
Burton, Scot
- In:
Journal of advertising
51
(
2022
)
4
,
pp. 515-529
Persistent link: https://www.econbiz.de/10013362341
Saved in:
9
Temporal framing in health advertising : the role of risk and future orientation
Kees, Jeremy
- In:
Journal of current issues and research in advertising : …
32
(
2010
)
1
,
pp. 33-46
Persistent link: https://www.econbiz.de/10003987001
Saved in:
10
Advertising framing effects and consideration of future consequences
Kees, Jeremy
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
1
,
pp. 7-32
Persistent link: https://www.econbiz.de/10009531808
Saved in:
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