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~subject:"Advertising effects"
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Advertising effects
Gastronomie
73
Restaurant industry
73
Consumer behaviour
66
Konsumentenverhalten
61
USA
56
United States
56
Hotel industry
23
Hotellerie
23
Customer satisfaction
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Kundenzufriedenheit
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Franchising
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Service quality
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Dienstleistungsqualität
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Beziehungsmarketing
13
Holiday behaviour
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Relationship marketing
13
Urlaubsverhalten
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Werbewirkung
12
Brand image
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Gastgewerbe
11
Hospitality industry
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Markenimage
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Profitability
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Rentabilität
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Advertising
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Beschwerdemanagement
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Complaint management
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Diversification
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Diversifikation
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Emotion
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Theorie
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Theory
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Tourism
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Firm performance
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Tourism marketing
8
Tourismus
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Tourismusmarketing
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English
12
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Jang, Soocheong (Shawn)
12
Jeong, EunHa
4
Kim, DongHee
2
Kim, Heewon
2
Park, Kwangmin
2
Shao, Xiaolong
2
Byun, Jaemun
1
Gim, Jaehee
1
Ju, Yongwook
1
Xu, Yang
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Zara, Andrea
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Zhang, Xingyi
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Published in...
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International journal of hospitality management
6
International journal of contemporary hospitality management
5
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
12
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1
Stress and food choices : examining gender differences and the time horizon framing effect
Kim, DongHee
;
Jang, Soocheong (Shawn)
- In:
International journal of hospitality management
67
(
2017
),
pp. 134-142
Persistent link: https://www.econbiz.de/10011785181
Saved in:
2
Ethnic food advertising formats and consumers' responses : picture-dominant or text-dominant?
Kim, DongHee
;
Jang, Soocheong (Shawn)
- In:
International journal of hospitality management
82
(
2019
),
pp. 5-12
Persistent link: https://www.econbiz.de/10012121356
Saved in:
3
Duration of advertising effect : considering franchising in the restaurant industry
Park, Kwangmin
;
Jang, Soocheong (Shawn)
- In:
International journal of hospitality management
31
(
2012
)
1
,
pp. 257-265
Persistent link: https://www.econbiz.de/10009406132
Saved in:
4
Imagine yourself being healthy : the mental simulation effect of advertisements on healthy menu promotion
Jeong, EunHa
;
Jang, Soocheong (Shawn)
- In:
International journal of hospitality management
53
(
2016
),
pp. 81-93
Persistent link: https://www.econbiz.de/10011443033
Saved in:
5
Effective destination advertising : matching effect between advertising language and destination type
Byun, Jaemun
;
Jang, Soocheong (Shawn)
;
Zara, Andrea
- In:
Tourism management : research, policies, practice
50
(
2015
),
pp. 31-40
Persistent link: https://www.econbiz.de/10011312674
Saved in:
6
Heuristic evaluation of healthy menus : examining the effect of brand image congruity
Jeong, EunHa
;
Jang, Soocheong (Shawn)
- In:
International journal of contemporary hospitality management
29
(
2017
)
10
,
pp. 2514-2534
Persistent link: https://www.econbiz.de/10011777063
Saved in:
7
Revisiting the carry-over effects of advertising in franchise industries
Park, Kwangmin
;
Jang, Soocheong (Shawn)
- In:
International journal of contemporary hospitality management
28
(
2016
)
4
,
pp. 785-800
Persistent link: https://www.econbiz.de/10011585332
Saved in:
8
Mr. Potato Head fights food waste : the effect of anthropomorphism in promoting ugly food
Shao, Xiaolong
;
Jeong, EunHa
;
Jang, Soocheong (Shawn)
; …
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012293740
Saved in:
9
Restaurant-visit intention : do anthropomorphic cues, brand awareness and subjective social class interact?
Kim, Heewon
;
Jang, Soocheong (Shawn)
- In:
International journal of contemporary hospitality management
34
(
2022
)
6
,
pp. 2359-2378
Persistent link: https://www.econbiz.de/10013412621
Saved in:
10
The effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
Ju, Yongwook
;
Jang, Soocheong (Shawn)
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013482202
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