Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Consumer behaviour"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Salient effects of publicity i...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
Konsumentenverhalten
21
Advertising effects
9
Werbewirkung
9
Advertising
8
Werbung
8
Relationship marketing
7
Brand image
6
Markenimage
6
USA
6
United States
6
Beziehungsmarketing
5
Brand management
5
Markenführung
5
Customer satisfaction
4
Einzelhandel
3
Internet marketing
3
Motivation
3
Online retailing
3
Online-Handel
3
Online-Marketing
3
Personality psychology
3
Persönlichkeitspsychologie
3
Retail trade
3
Social Web
3
Social web
3
Sportmarketing
3
Sports marketing
3
Theorie
3
Theory
3
Athletes
2
Brand
2
Celebrity endorsement
2
Celebrity-Werbung
2
Charitable organization
2
Charity
2
Computerspiel
2
Consumer ethnocentrism
2
Creativity
2
Data protection
2
more ...
less ...
Online availability
All
Undetermined
16
Free
3
CC license
1
Type of publication
All
Article
23
Type of publication (narrower categories)
All
Article in journal
20
Aufsatz in Zeitschrift
20
Aufsatz im Buch
1
Book section
1
research-article
1
review-article
1
Language
All
English
23
Author
All
Jin, Hyun Seung
13
Donavan, D. Todd
6
Carlson, Brad D.
5
Suh, Jaebeom
5
Sheehan, Ben
3
Cumiskey, Kevin J.
2
Higgins, E. Tory
2
Janda, Swinder
2
Kerr, Gayle
2
Kim, Hyoje Jay
2
Martin, Brett
2
Mathmann, Frank
2
Thuy Pham
2
Todd Donavan, D.
2
An, Soontae
1
Bauer, Brittney C.
1
Chakraborty, Goutam
1
Deitz, George D.
1
Gottlieb, Udo
1
Jain, Ritesh
1
Jung, Jaemin
1
Kang, Hannah
1
Khang, Hyoungkoo
1
Kim, Hae Ryong
1
Kim, Jiyoung
1
Lacey, Russell
1
Lala, Vishal
1
Letheren, Kate
1
Li, Zonghuo
1
Luck, Edwina
1
Mahar, Chris
1
Maxham, James G., III.
1
Meeds, Robert
1
Mowen, John C.
1
Murray, Scott D.
1
Pontes, Nicolas
1
Pontes, Vivian
1
Purmono, Bintoro Bagus
1
Rahmawati, Rahmawati
1
Ramadania, Ramadania
1
more ...
less ...
Published in...
All
Journal of business research : JBR
3
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Cogent business & management
1
Digital advertising evolution
1
International Journal of Retail & Distribution Management
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
International journal of consumer studies
1
International journal of retail & distribution management
1
Journal of Consumer Marketing
1
Journal of advertising
1
Journal of promotion management : JPM
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
Psychology & marketing
1
Service business
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
The journal of brand management : an international journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
21
Other ZBW resources
2
Showing
1
-
10
of
23
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Ego depletion and charitable support : the moderating role of self-benefit and other-benefit charitable appeals
Jin, Hyun Seung
;
Kim, Hyoje Jay
;
Suh, Jaebeom
;
Sheehan, Ben
- In:
Journal of advertising
50
(
2021
)
4
,
pp. 479-493
Persistent link: https://www.econbiz.de/10012650827
Saved in:
2
The power of creative advertising : creative ads impair recall and attitudes toward other ads
Jin, Hyun Seung
;
Kerr, Gayle
;
Suh, Jaebeom
;
Kim, Hyoje Jay
- In:
International journal of advertising : the review of …
41
(
2022
)
8
,
pp. 1521-1540
Persistent link: https://www.econbiz.de/10013484605
Saved in:
3
How construal-regulatory mode fit increases social media sharing
Thuy Pham
;
Septianto, Felix
;
Mathmann, Frank
;
Jin, Hyun …
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
4
,
pp. 668-687
Persistent link: https://www.econbiz.de/10014370573
Saved in:
4
Factors affecting attitudes and behavioural intention towards social networking advertising : a case of Facebook users in South Korea
Jung, Jaemin
;
Shim, Sung Wook
;
Jin, Hyun Seung
;
Khang, …
- In:
International journal of advertising : the quarterly …
35
(
2016
)
2
,
pp. 248-265
Persistent link: https://www.econbiz.de/10011581152
Saved in:
5
Self-regulation for online behavioral advertising (OBA) : analysis of OBA notices
An, Soontae
;
Kang, Hannah
;
Jin, Hyun Seung
- In:
Journal of promotion management : JPM
24
(
2018
)
2
,
pp. 270-291
Persistent link: https://www.econbiz.de/10011875404
Saved in:
6
Marketing destinations : the impact of destination personality on consumer attitude
Sharifsamet, Seyedamir
;
Jin, Hyun Seung
;
Martin, Brett
- In:
Journal of strategic marketing
28
(
2020
)
1
,
pp. 60-69
Persistent link: https://www.econbiz.de/10012202794
Saved in:
7
Customer service chatbots : anthromorphism and adoption
Sheehan, Ben
;
Jin, Hyun Seung
;
Gottlieb, Udo
- In:
Journal of business research : JBR
115
(
2020
),
pp. 14-24
Persistent link: https://www.econbiz.de/10012270802
Saved in:
8
The role of team identification on the sponsorship articulation-fit relationship
Pontes, Nicolas
;
Pontes, Vivian
;
Jin, Hyun Seung
; …
- In:
Journal of sport management : the official journal of …
35
(
2021
)
2
,
pp. 117-129
Persistent link: https://www.econbiz.de/10012516325
Saved in:
9
How regulatory focus-mode fit impacts variety-seeking
Thuy Pham
;
Mathmann, Frank
;
Jin, Hyun Seung
;
Higgins, …
- In:
Journal of consumer psychology : JCP ; the official …
33
(
2023
)
1
,
pp. 77-96
Persistent link: https://www.econbiz.de/10014289733
Saved in:
10
Influencer marketing, narrative transportation, and consumer well-being : an exploration of how virtual influencers impact followers' well-being
Jain, Ritesh
;
Schuster, Lisa
;
Luck, Edwina
;
Jin, Hyun Seung
- In:
International journal of consumer studies
48
(
2024
)
6
,
pp. 1-20
Persistent link: https://www.econbiz.de/10015107992
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
