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Which brand purchasers are lost to counterfeiters? : an application of new data fusion approaches

Qian, Yi; Xie, Hui - In: Marketing science 33 (2014) 3, pp. 437-448

Persistent link: https://www.econbiz.de/10010370700

Counterfeiters : foes or friends? ; how counterfeits affect sales by product quality tier

Qian, Yi - In: Management science : journal of the Institute for … 60 (2014) 10, pp. 2381-2400

Persistent link: https://www.econbiz.de/10010461890

The attributes of a cruise ship that influence the decision making of cruisers and potential cruisers

Xie, Hui; Kerstetter, Deborah L.; Mattila, Anna S. - In: International journal of hospitality management 31 (2012) 1, pp. 152-159

Persistent link: https://www.econbiz.de/10009406143

Information usefulness versus ease of use : which makes a destination website more persuasive?

Xie, Hui; Kerstetter, Deborah; Mattila, Anna S.; … - In: Tourism analysis : an interdisciplinary tourism & … 17 (2012) 1, pp. 15-26

Persistent link: https://www.econbiz.de/10009739039

Consumers’ responses to ambivalent online hotel reviews : the role of perceived source credibility and pre-decisional disposition

Xie, Hui; Miao, Li; Kuo, Pei-jou; Lee, Bo-youn - In: International journal of hospitality management 30 (2011) 1, pp. 178-183

Persistent link: https://www.econbiz.de/10008821958

Factors influencing consumer behaviour towards store brand : a meta-analysis

Fan, Xiaojun; Qian, Yi; Huang, Pei - In: International journal of market research : JMRS ; the … 54 (2012) 3, pp. 407-430

Persistent link: https://www.econbiz.de/10009562241

Untangling searchable and experiential quality responses to counterfeits

Qian, Yi; Gong, Qiang; Chen, Yuxin - In: Marketing science 34 (2015) 4, pp. 522-538

Persistent link: https://www.econbiz.de/10011313065

Factors affecting the effectiveness of cause-related marketing : a meta-analysis

Fan, Xiaojun; Deng, Nianqi; Qian, Yi; Dong, Xuebing - In: Journal of business ethics : JBE 175 (2022) 2, pp. 339-360

Persistent link: https://www.econbiz.de/10012795418

Latent Estimation of Piracy Quality and its Effect on Revenues and Distribution : The Case of Motion Pictures

Koschmann, Anthony - 2020

Conventional wisdom holds that illegal copies cannibalize legitimate sales, even though previous research has found mixed effects, with illegal copies acting as both a substitute and complement. Yet, a relatively unexamined aspect to date is the quality of illegal copies. Building on product...

Persistent link: https://www.econbiz.de/10012481197

Latent estimation of piracy quality and its effect on revenues and distribution : the case of motion pictures

Koschmann, Anthony; Qian, Yi - 2020

Persistent link: https://www.econbiz.de/10012289169