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Factor exploation and multi-criteria assessment method (AHP) of multi-generational consumer in electronic commerce

Kumar, Anil; Dash, Manoj Kumar - In: International journal of business excellence 7 (2014) 2, pp. 213-236

Persistent link: https://www.econbiz.de/10010422227

Electronic consumer style inventory : factor exploration and multi-comparison analysis

Dash, Manoj Kumar; Kumar, Anil - In: Asian Academy of Management journal : AAMJ 19 (2014) 2, pp. 43-65

Persistent link: https://www.econbiz.de/10011286660

Using DEMATEL to construct influential network relation map of consumer decision-making in e-marketplace

Kumar, Anil; Dash, Manoj Kumar - In: International journal of business information systems : … 21 (2016) 1, pp. 48-72

Persistent link: https://www.econbiz.de/10011520248

E-service quality dimensions' effect on customers' willingness to buy : structural equation modelling approach

Kumar, Anil; Dash, Manoj Kumar - In: International journal of services and operations management 22 (2015) 3, pp. 287-303

Persistent link: https://www.econbiz.de/10011522590

Factors identification : a model of unplanned multi-generational consumers' electronic purchasing decision

Kumar, Anil; Dash, Manoj Kumar - In: International journal of internet marketing and … 9 (2015) 2, pp. 141-160

Persistent link: https://www.econbiz.de/10011497562

Effectiveness of electronic service dimensions on consumers' electronic buying behaviour and exploration of different groups

Kumar, Anil; Dash, Manoj Kumar - In: International journal of business innovation and research 9 (2015) 1, pp. 81-99

Persistent link: https://www.econbiz.de/10011506870

Using analytic hierarchy process to develop hirerarchy structural model of consumer decision making in digital market

Singh, Depeesh Kumar; Kumar, Anil; Dash, Manoj Kumar - In: Asian Academy of Management journal : AAMJ 21 (2016) 1, pp. 111-136

Persistent link: https://www.econbiz.de/10011665028

Using entropy and AHP-TOPSIS for comprehensive evaluation of internet shopping malls and solution optimality

Kumar, Anil; Dash, Manoj Kumar; Seharawat, Ritu - In: International journal of business excellence 11 (2017) 4, pp. 487-504

Persistent link: https://www.econbiz.de/10011735978

Social media marketing impact on the purchase intention of millennials

Pandey, Ashutosh; Sahu, Rajendra; Dash, Manoj Kumar - In: International journal of business information systems : … 28 (2018) 2, pp. 147-162

Persistent link: https://www.econbiz.de/10011882760

Customer-Centricity in Organized Retailing : A Guide to the Basis of Winning Strategies

Dash, Manoj Kumar; Sahu, Manash Kumar; Bhattacharyya, Jishnu - 2023

Introduction -- Customer Centricity -- Organized Retailing -- Tool 1: Structural Equation Modelling (SEM) -- Customer Segmentation -- Tool 2: Multiple Criteria Decision Analysis (MCDA) -- Strategic Mismatch -- Developing an Appropriate Strategy -- Discussion.

Persistent link: https://www.econbiz.de/10014306614