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Great remains great, weak becomes weaker? : examining the influence of platform's signaling cues on provider performance

Mahadevan, Dhrithi; Bilgihan, Anil - In: International journal of hospitality management 122 (2024), pp. 1-12

Persistent link: https://www.econbiz.de/10015072390

Understanding buyer behaviour in software services : strategies for Indian firms

Shainesh, G. - In: International journal of technology management : IJTM 28 (2004) 1, pp. 118-127

Persistent link: https://www.econbiz.de/10002207397

Emergence of online shopping in India: shopping orientation segments

Gehrt, Kenneth C.; Rajan, Mahesh N.; Shainesh, G.; … - In: International Journal of Retail & Distribution Management 40 (2012) 10, pp. 742-758

Purpose – This study aims to explore Indian online shopping via the concept of shopping orientations. Design/methodology/approach – Surveys were collected from 536 consumer panel members. Online shopping segments were identified by using a two‐step process that clustered respondents in...

Persistent link: https://www.econbiz.de/10014803593

Emergence of online shopping in India : shopping orientation segments

Gehrt, Kenneth C.; Rajan, Mahesh Natarajan; Shainesh, G.; … - In: International journal of retail & distribution management 40 (2012) 10, pp. 742-758

Persistent link: https://www.econbiz.de/10009663525

An approach to prioritize customer-based, cost-effective service enhancements

Srinivasan, V.; Shainesh, G.; Sharma, Anand K. - In: The service industries journal 35 (2015) 13/14, pp. 747-762

Persistent link: https://www.econbiz.de/10011439912

Snubbing the old to embrace the new: the impact of cross-buying on the usage of existing services

Krishnamurthy, Anup; Shainesh, G. - In: The journal of services marketing 31 (2017) 6, pp. 662-675

Persistent link: https://www.econbiz.de/10011801652

Navigating from programme loyalty to company loyalty

Gupta, Seema; Gupta, Tanvi; Shainesh, G. - In: IIMB management review 30 (2018) 3, pp. 196-206

Persistent link: https://www.econbiz.de/10012028971

Studying heterogeneity in the subsistence consumer market : a context-sensitive approach

Janda, Sergej von; Shainesh, G.; Hillebrand, Christina Maria - In: Journal of international marketing 29 (2021) 1, pp. 39-56

Persistent link: https://www.econbiz.de/10012484455